After the Kodak Moment | The New York Times

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The New York Times

The New York Times

9 років тому

Kodak has prioritized its patent portfolio and the Eastman Business Park since it declared bankruptcy in 2012. Despite some success, the company might never live up to the legacy of its own past.
Produced by: Colin Archdeacon and John Woo
Read the story here: nyti.ms/1I62hyj
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After the Kodak Moment | The New York Times
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КОМЕНТАРІ: 72
@danielshayder8875
@danielshayder8875 3 роки тому
I’m from Rochester and it’s difficult for me to see a company that has sunk so low. As kids almost everyone knew someone who’s parent(s) worked at Kodak.
@BrianMarcWhittaker
@BrianMarcWhittaker 7 років тому
I still buy Kodak film to his day and enjoy motion pictures filmed on Kodak film. I hope it stays.
@InuKun2008
@InuKun2008 5 років тому
Part of Kodak's issue back in the day (1970s) is that its film and photo paper weren't favorable to non-Caucasians, tending to have lower quality results in clarity for someone who wasn't "White", although this changed in the mid 80s under pressure from consumers. But then, when digital started to take the place of photographic film reel back in the mid-90s for professional photographers (and then later for casual photographers with phone cameras and such), Kodak did the equivalent of what Borders did for books (and in the end signaled their downfall). They took far took long to shift over, claiming that the average consumer would never want to go to digital format.
@KandiKlover
@KandiKlover 2 роки тому
@@InuKun2008 nah mindless infantile political propaganda.
@Neojhun
@Neojhun 2 роки тому
@@KandiKlover LOL You FAIL! That was a known photography problem. I remember being a problem back then with Simple Point and Shoot Camera and Disposables. But I could spend more effort with my MANUAL Control Camera to try expose PoC more accurately. I still have my Olympus OM-2. This was a skill we had back in the day. You are soo brainwashed by political ideology you forget stuff has Real World Consequences and Mechanisms.
@theylied1776
@theylied1776 9 років тому
How could you be one of the most profitable photography film companies in the world, invent and patent digital photography and still go bankrupt?
@danmcguire7728
@danmcguire7728 4 роки тому
I can tell you why, Senior VPs and above told us sales people to "Sell Kodak digital cameras, because it had Kodak on it." and yet we were thousands of dollars more expensive than our 2 closest competitors. Oh, and we dumped millions of dollars of sales due to use being downsized, simply had to walk away from confirmed sales.
@earthshinestudios8736
@earthshinestudios8736 2 роки тому
I was a top gun (chemical engineer) hired right out of college in 1985. By the following summer, I was told that management would think I would be an ideal candidate to lead the Minus-40 Program. A program meant to reduce the manufacturing cost of color paper (photographic paper) by 40%, otherwise we would be in trouble. I had other offers, but because I was a Pro photographer at the ripe old age of 15, I took the Kodak job because I thought it was a match made in heaven. I put my head down and worked tirelessly for the next decade. Meanwhile, upper management (including the CEO) were making all the wrong moves. In the Spring of 1995, I knew I had to leave. The Minus 40 Program saved $135M in the first 5 years of its existence, but I knew it would not be good enough. The Kodak board thought it was a great idea to buy up other companies like Lysol Products etc and lay 100's of millions of dollars in debt at the door of the Kodak employees steps. There were 63,000 employees when I arrived in 1985. In 1995 when I left, there was less than 31,000. More than 1 out of every 2 workers had been laid off while I was there. It was my 2nd home (apart from where I grew up in Western, MA) but it was more like a war zone for that decade.
@TVVultch
@TVVultch 9 років тому
Depressing, mis-management on a colossal scale, their engineers were ahead of the competition the board seems to been stuck in the past.
@KandiKlover
@KandiKlover 2 роки тому
Better than the overindulgent fad mongering of today. Nothing but planned obsolescence junk products for morons with zero self awareness and the mind of an infant.
@sjbobkins9442
@sjbobkins9442 9 років тому
In the spring of 1978, I was a senior student at Arizona State University with a double major Accountancy and Finance. In a class concentrating on strategic business planning, I wrote a 150 page financial and marketing analysis of Kodak. I made a number of proposals aimed at diversification from a joint marketing alliance with a high end camera manufacturing company, to bringing aboard the best people they might attract in the photocopy field to become a strong #2 behind Xerox, and many other
@jimmeade2976
@jimmeade2976 3 роки тому
I grew up in the shadow of Kodak Park in Rochester NY. In the 1960s, it was said that one of every five people in Rochester worked at Kodak Park. Sad to see it decline so much, technology moves on.
@jamesfarnham1976
@jamesfarnham1976 6 років тому
I remember that Dave Stoklosa...one of the bottom feeders of society who would sell his mother for a buck. Listen to him laugh when he's so happy now he's involved with the tomato sauce and says, "people gotta eat", then smiles...makes me ill. Karma's a waiting for you Dave.
@dean6ml
@dean6ml 3 роки тому
I live in Rochester, I have spoke to some clients who were engineers with Kodak. The board would say things like people don't want cameras in their phones they want phones in their cameras! Another one I heard was they were way ahead with digital cameras and created one with a USB out port and the board revised the design to remove the port, they wanted people to send their cameras in still to get developed. Their short sightedness cost them everything. Kodak at the end was really a chemical company that refused to innovate. Since then they've had some crazy business with cryptocurrency that went nowhere with a bunch of disbarred canadian securities fraudsters and the failed vaccine development program spear headed by Pete Navarro that was crushed by Kodak insider trading accusations. Sad stuff.
@jaddy540
@jaddy540 4 роки тому
I worked in Kodacolor processing before WW2.After the war, they treated me like crap,so i quit. Later, I worked for them in the naval Ordnance division, and quit due to poor pay. Went to Delco Appliance, which merged with Delco Products in Dayton, and lived happily ever after,now in my 39th. year of retirement!!!
@AgnostosGnostos
@AgnostosGnostos 4 роки тому
Kodak played dirty with Polaroid during 70's and 80's and lost the legal battle for instant photography. We shouldn't forget that. It is said that Kodak ignored the digital photography. They truth is that Kodak during 90's invested heavily in digital photography when Canon, Nikon, Minolta, Pentax and others couldn't produce their own professional digital cameras. From 1991 until 2000 in collaboration with Canon, Nikon, Hasselblad and others, Kodak produced numerous professional digital cameras. Just check Wikipedia for the article: Kodak DCS. Kodak always since its start was making products for professionals but the company was focused mainly in amateur photography. Kodak wasn't very interested in constructing medium format film reflex cameras or film SLR cameras. Kodak was immensely profitable with the market of amateur photography. That was a bless and curse. After 2000 the film technology started to die and after 2005 smartphones started to make digital compact cameras obsolete. Only premium compact cameras, SLR and mirrorless cameras are profitable today. However there is resurgence of film photography similar to the vinyl disks. Kodak films for photographic cameras are still in production and can survive for many decades.
@AhmedELshantaf
@AhmedELshantaf 9 років тому
Its so sad to see like these big companies going down but this is how life works
@maiho8475
@maiho8475 9 років тому
Feel pretty sad as I grew up with Kodak films ... Good luck to you all.
@KandiKlover
@KandiKlover 2 роки тому
And now Ektachrome is back and they just relaunched T-max p3200 film. Such a nice fine grain.
@sjbobkins9442
@sjbobkins9442 9 років тому
Part 2- many other ideas based on sharing parents, buying smart small companies in the field as Apple has done,so well the last 5-10 years, working on Customer controlled kiosk photo printing technology etc. they were an all-eggs-in-the-same-basket company remaining that way until the latest. I was not a seer, nor a genius but it wasn't hard to see huge problems coming to kill off that core cash cow. I wish they had made similar self accessments
@user-ut3nn1ey7h
@user-ut3nn1ey7h Місяць тому
hello nytimes, thank you for this short of eastman kodak film. when film was still making it, my choice is usually fuji 100 on your royal paper. learned that fuji negatives carried the green of outdoor pics a little beter. turned over to b/w film for fun streets and have not done the green as much. elle for no nikon
@jbadal1
@jbadal1 9 років тому
"Food and Bev won't be replaced by digital" Obviously he never heard of Soylent Green.
@BF3blog
@BF3blog 9 років тому
This is what happens when you refuse to innovate and are stuck in the past. That's where Blackberry is now. Microsoft finally realized this, too, and are now trying to innovate as well.
@AnthonyClauser
@AnthonyClauser 6 років тому
BF3blog - You mean like inventing the digital camera? The problem wasn't innovation. It was greed.
@ojol_gameing3849
@ojol_gameing3849 6 років тому
in my country we called camera film Kodak,the sad things is those greedy executive can avoid all of this if they invest in digital camera
@hobos222
@hobos222 3 роки тому
Thats me at 3:45 and 4:13
@bineshkanna4667
@bineshkanna4667 7 років тому
we have to push the company forward for eastmen vision...
@joniangelsrreal6262
@joniangelsrreal6262 3 роки тому
Lack of vision from the Top down.... Did not diversify... 😪
@NasserAlhameli
@NasserAlhameli 5 років тому
Oh! Where can I find this buildings map? @2:32
@scottfree2929
@scottfree2929 6 років тому
I like the way the future is looking. Cars that run on water, drive themselves. All the while the drive talks on the phone. Cameras on cars to record accidents are smart and just so you all know, Kodak was dead in 1979. They just weren't broke. Now they are both. I have a garden, can my own tomatoes and make my own sauce. I was offered a job at this place in 1983 and said no immediately. Kodak made this city. Ran this city. Then killed this city.
@meme-xn6wr
@meme-xn6wr 3 роки тому
(Sorry it’s been 3 years) but yes, hopefully more diversified industries will come by and fix this. I’m hoping by the time I kick the bucket, cities like Buffalo, Rochester, and Detroit will begin to prosper again
@wolfy1987
@wolfy1987 4 роки тому
Hate to see all those sturdy brick factory buildings go, because you know they'll never build structures like that again. And it will lose that density and efficient use of space when new buildings are built. Ones that aren't multistory, and that have lots of concrete and green space around
@ivaaJAWA
@ivaaJAWA 7 років тому
Great history of Kodak company!
@Delphisteve
@Delphisteve 5 років тому
Film is on the rise.. Why? Because people are getting sick of losing data. And they just like the look! Nothing beats it
@Delphisteve
@Delphisteve 5 років тому
Maintaining data is a real problem. It will always be easier to really on a permanent thing such as film especially K64
@MalcolmBrenner
@MalcolmBrenner 5 років тому
German filmmaker Agfa and Italian Ferrania are pretty much out of the business too, and Konica, Japan's oldest film company, merged with Minolta and quit the film business. Now what's really funny is this: Fuji Photo Film, which became Kodak's main competition in the professional market, is still profitable, still making cameras from digital P&S to a medium format digital camera and lens line, and still making film! Go into any chain drug store and you will find disposable Fuji cameras, but there isn't a Kodak to be seen.
@Sabundy
@Sabundy 4 роки тому
Correct. And don't forget Fuji's very popular Instax camera line. The main reason Fuji still produces film. The difference was the CEO of Fuji was a very smart guy. He recognised immediately that film was over as a main source of income when he sa digital photography and he very wisely moved Fujifilm into other areas such as cosmetics and skin care (where they now make a lot of money), medical equipment (xrays, MRI etc), and digital cameras. basically he leveraged everything Fujifilm was good at doing into new products and growth areas. That's why Fujifilm is still a multi billion Dollar company and doing quite well.
@Adrian-wd4rn
@Adrian-wd4rn 2 роки тому
AAAAnnnddd now we have only 1 fuji film choice to pick from lol.
@sunshinepurple1043
@sunshinepurple1043 3 роки тому
Broke my heart when I heard Kodak park went down.
@Edward135i
@Edward135i 8 років тому
Kodak invested heavily into Sandisk in the 1980s the company that basically made modern day flash memory. Sandisk is now worth more then 13 billion dollars and Kodak is dying a slow sad death, how did this happen how can you basiclly make a company and get nothing out of it. American politicians like to blame over seas jobs, but is the labor in Japan and Korea that much cheaper? I blame lack of innovation and resting on your laurels.
@blakelyle2158
@blakelyle2158 8 років тому
Trust me we don't send jobs to Japan and Korea. They more modernized than the US and have high wages. You're probably thinking of China and India lol
@Edward135i
@Edward135i 8 років тому
Japan, and Korea are the leading country's, in flash memory, I'm not talking about where the memory is made, buy where it is engineered and developed. Basically all tech companies in the US make there products in China or India. I'm saying that Kodak could have ruled the flash memory marked and basically gave it to the Korean's and Japanese. American politicians would come up with some kind of south park esque "they took our jebs!!!!" excuse as to Kodak's failure in the flash memory market. Not that they lacked insight, and sold our for monetary gains.
@blakelyle2158
@blakelyle2158 8 років тому
oh okay! I see now thanks for the full explanation! :) Learn something new everyday
@oddmanout4256
@oddmanout4256 7 років тому
So True,Kodak Was Outsourced By A Japanese Company (Fujifilm)In the early 2000s.Kodak Peaked In 1996 With 40 Billion$ In Revenue,Now In 2016,They Now Run A 220 Million$ Deficit,While Fujifilm Made 83 Billion In Income,Really Sad Story To see one of Americas greatest companies linger on bankruptcy.
@user-oi2nm2xw8y
@user-oi2nm2xw8y 11 місяців тому
Returns or charisma for jewelry and not moments. Still the picture holds the transition of seasons at moderate price. At least we all know where a mission statement comes from.b
@crash7800
@crash7800 9 років тому
Food and bev won't be replaced by digital tech... ...until we can 3D print food in our homes.
@LDSRaichu
@LDSRaichu 8 років тому
someone will still have to give you the ingredients to print
@KandiKlover
@KandiKlover 2 роки тому
@@LDSRaichu until matter replicators arrive and just take any mass.
@Nemesis_T_Type
@Nemesis_T_Type 6 років тому
"People got to eat. It won't be replaced by digital technology". I came from a future where neural interface device is common like smart phones today. We use virtual reality to pretend that we are eating something delicious when the reality is: we are intravenously fed with a nutrient rich liquid called Soylent Green. Why? Because it is cheaper than buying food at Mcdonalds. BTW Mcdonalds is called Màidāngláo now because Tencent Holdings bought the company in the year 2062.
@janelee895
@janelee895 6 місяців тому
hahahaha
@emanueltidwell6560
@emanueltidwell6560 2 роки тому
Broward county florida rapper Kodak black is my favorite rapper
@sg27182
@sg27182 4 роки тому
Digital cameras just don't have the quality film does.
@kelvinkj7074
@kelvinkj7074 3 роки тому
I think Steve Jobs predicted how companies decline in another interview
@meme-xn6wr
@meme-xn6wr 3 роки тому
Rochester isn’t completely all this doom and gloom. I wouldn’t say we are happy, or back to the way we are, but it’s not always dead trees and empty parking lots. There is a culture. But, it’s only gotten good for people with certain tastes. Maybe one day, it will be back.
@silentrunning3100
@silentrunning3100 2 роки тому
They were warned..
@indradinho88
@indradinho88 4 роки тому
Then and now, Kodak is still greedy. Films are increasingly popular with young people, which means that production costs can be reduced but... January 2020, Kodak raised the price of their 35mm film. That was compounded by the greed of resellers in my country. 20$ for a roll of Ektachrome? $15 for Portra? No, thanks. Shooting film is just for the rich, apparently.
@hobos222
@hobos222 3 роки тому
Cost of silver
@DergonFrostGaming
@DergonFrostGaming 11 місяців тому
😥
@jean-francoisgrun7524
@jean-francoisgrun7524 2 роки тому
Maybe they could start making semiconductor products so north America would depend less on asian manufacturing.
@JesseTheMindless
@JesseTheMindless 5 років тому
This is what you call putting lipstick on a pig.
@DavidKRandom
@DavidKRandom 3 роки тому
Whenever I watch a video about the decline of Kodak, including this one, I'm struck by the reality that so few women are interviewed or even pictured.
@imnotkevinbrennan5955
@imnotkevinbrennan5955 3 роки тому
Class first, idpol second.
@reneecheng9519
@reneecheng9519 9 років тому
3rd comment 98th view!! Under 100!!!!!!
@wiz9496
@wiz9496 9 років тому
Who cares?
@inevitablecraftslab
@inevitablecraftslab 4 роки тому
I am glad i always used Ilford, this company is dead. Come to Ilford guys :)
@imnotkevinbrennan5955
@imnotkevinbrennan5955 3 роки тому
What colour film does Ilford have, goober?
@TheStockwell
@TheStockwell Рік тому
Update in 2022: Kodak just announced that, due to an increased demand for photographic film and the use of traditional cameras, they are hiring - in order to meet the demand. As a producer of products for industrial use, Kodak never went out of business. It was the products and patents for everyday consumer use which they sold off or licensed to other companies. Oh, and Ilford has been sold off plenty of times, filed for bankruptcy, and changed hands continuously. Come to Ilford? These days, that means Harman Technology Ltd. 😐
@inevitablecraftslab
@inevitablecraftslab Рік тому
@@TheStockwell yep they hiring accountants to count the massive amount of money they charge for their film lol
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