Apple Goes Cheap! iPhone 16 SE
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Apple is well known for its high-end products with high price tags, but it looks like it is about to make a big change and focus on its lower-end, more cost-effective products in the lineup. We've got new rumors on Apple's big low-cost plans for 2024, including new budget AirPods, iPhone SE 4, new iPads, Macs, and more!
0:00 - Intro
0:38 - Why Apple is Expensive
2:47 - NEW Budget AirPods
7:12 - MacBook SE
8:35 - New iPad Air
10:09 - iPhone SE 4
11:55 Apple Vision SE
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12.9” M2 iPad Pro Long Term Review - Still worth it in 2024? - • 12.9” M2 iPad Pro Long...
Is 2024 The END Of The M1 MacBook Air? - • Is 2024 The END Of The...
MacBook SE Release Date and Price LAUNCHING MARCH 2024? - • MacBook SE Release Dat...
Apple AirPods review - • Apple AirPods review
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AIRPODS 3 CONCEPT - • AIRPODS 3 CONCEPT
iPhone SE 2025 Release Date and Price - NEW DESIGN RENDERS LEAK - • iPhone SE 2025 Release...
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@TheAppleCircle Місяць тому
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@Funkteon Місяць тому
Guarantee it's Apple engaging in a marketing and sales tactic known as the "loss leader" strategy. This approach involves pricing a product or service at a loss or below its market cost to attract customers. The goal is not to make a profit from the sale of the loss leader itself but to draw customers into the ecosystem or platform where they will make additional purchases of more profitable items or services in the future. In tech and consumer electronics, this can often involve selling hardware at a low cost to encourage adoption, with the real profits coming from subsequent sales of accessories, software, or services. For example, printers might be sold at a low price with the profitability largely derived from high-margin ink sales. In digital services, companies might offer a basic service at a low cost or for free, with premium services and enhancements generating the revenue. The loss leader strategy is effective in building a customer base and encouraging familiarity and dependence on a brand's ecosystem, making it more likely that customers will continue purchasing within that ecosystem due to convenience, compatibility, or loyalty.
@0hubi Місяць тому
The charging cable looks as functional as the charging on the magic mouse. This toothbrush is looking like an upside down vanilla ice pop, focused on design my ass. OH wow, a waterproof toothbrush, how innovative. Imagine paying 70 dollars for a cheap reskinned electric toothbrush that looks mady goofy just because it comes in a fancy box. Can you tell i hate this product with all my heart?
@CNormanHocker Місяць тому
Apple is moving away from accommodating the visually impaired. If there is an action button, they need to ensure to have it built strongly in to the accessibly features. Many tech companies are not thinking of every kind of customer.
@z-fam2013 Місяць тому
How is this 1 day ago, but the video was uploaded 22 hours ago? 🤨
@cheesymoon296 Місяць тому
Apple making their cheaper products seems almost suspicious. Someone's gotta check on Tim, cuz he's cookin.
@neonthefox3550 Місяць тому
I love this comment 😂
@somewhereoverit711 Місяць тому
Cooking up a new product!
@Funkteon Місяць тому
Guarantee it's Apple engaging in a marketing and sales tactic known as the "loss leader" strategy. This approach involves pricing a product or service at a loss or below its market cost to attract customers. The goal is not to make a profit from the sale of the loss leader itself but to draw customers into the ecosystem or platform where they will make additional purchases of more profitable items or services in the future. In tech and consumer electronics, this can often involve selling hardware at a low cost to encourage adoption, with the real profits coming from subsequent sales of accessories, software, or services. For example, printers might be sold at a low price with the profitability largely derived from high-margin ink sales. In digital services, companies might offer a basic service at a low cost or for free, with premium services and enhancements generating the revenue. The loss leader strategy is effective in building a customer base and encouraging familiarity and dependence on a brand's ecosystem, making it more likely that customers will continue purchasing within that ecosystem due to convenience, compatibility, or loyalty.
@unmagicalmushroom Місяць тому
the pun took me out😂
@haruyanto8085 Місяць тому
He's gonna retire soon that's why
@ernieyeung2009 Місяць тому
I just hope that Apple with make another mini iPhone , I know the market isn’t big for small phones but apple produces one of the best small phones and it’s just comfortable to use
@397jtwongkar Місяць тому
facts
@ThunderThighs69 Місяць тому
Yes please
@salimxav1er Місяць тому
Get iphone 4s
@mikehasfallen Місяць тому
@@salimxav1erThat phone is unusable in 2024.
@Goku17yen Місяць тому
please
@jeremydee5424 Місяць тому
I still wish the new SE’s would have taken on the mini body frame.
@ThunderThighs69 Місяць тому
I wish they would just make an iPhone 17 mini, but they should call it an iPhone 17s because I think the disappointing sales are from the name
@blacked46 Місяць тому
at first i thought this was an april fools video when i saw the $99 price
@9852323 Місяць тому
I don’t trust anything this guy says.
@nathanielalvarez2380 Місяць тому
Then get off his channel…..
@9852323 Місяць тому
@@nathanielalvarez2380 No. it’s funny to hear all the nonsense that comes out of his mouth.
@ricardoamesquitajr.7081 Місяць тому
This guy is always overly excited over stuff that doesn’t even happen!😂
@gauravkailain 26 днів тому
|| universe exists my friend! Some youtubers can travel through these
@official_brokxn8008 22 дні тому
Same tbh
@largon2008 Місяць тому
One thing apple needs to stop doing is giving consumers 60hz on their phones, nobody else does that and 60hz is laggy. All phones should be 120hz maybe 90hz for the cheaper phones but 90hz is pretty decent as well.
@theemotionalremix Місяць тому
Going forward, the standard iPhone 16's should have a 90hz refresh rate and keep the iPhone SE's locked on 60hz. The "ProMotion" gimmick can stay on the Pro devices.
@Abel-Harland Місяць тому
60hz isn’t laggy 🤣 You sound like a gamer 🤦♂️
@theemotionalremix Місяць тому
@@Abel-Harland I agree. On an iPhone, a 60hz will never lag, especially with the A16 Bionic chip. Although I have a 13 Pro Max, I can comfortably agree that 60hz on an iPhone is still smoother than 60hz or even 90hz on any other Android.
@Abel-Harland Місяць тому
@@theemotionalremix Exactly. You get called an iSheep or iShill for saying that but it's just the truth 🤷🏼♂ I love Promotion on my MacBook, But my iPhone 11 Pro is not far behind, and is certainly waaaaaaay smoother than my friend's Samsung A05s with 90hz.
@TamasKiss-yk4st Місяць тому
Just check the top 10 smarthone of the past 3 years.. there are only Apple nade 120Hz devices on the list, the 2-3 Android on the list is ALWAYS a 60Hz LCD cheap Android (basically the Gakaxy A12-A13-A14, end the even cheaper A03-A04 on that list..), so even Android users ignore the 120Hz.. (there are a few 120Hz model even on $150 range what the other Androids cost on the list... You should say something like this, when at least any Android reach the top 10 with 120Hz display... until that your idea just a false statement with zero knowledge..
@staygreat3611 Місяць тому
They need information recovery options, waterproof with removable batt and sd options
@bmloveofficial Місяць тому
I would give anything if they gave us iMac colors on the MacBook Air models…I’ve always wanted more color options 😢
@J12_ANIMATIONS 25 днів тому
If the iPhone SE 4 really comes out I’m buying that shit IMMEDIATELY
@thesnowman2509 11 днів тому
fr, I hope it has a home button tho. I love it
@dchiffy Місяць тому
You give great reporting and your opinion/predictions are pretty spot on. Thanks
@t.1.0.17 Місяць тому
3:14, what music is playing from here? thanks
@dorekishi 24 дні тому
I been waiting for the iphone se 4 for EVER
@goatapp8965 Місяць тому
AirPods 3 already have the shorter stems
@Funkotronimus Місяць тому
I was just watching something else talking about how consumer behavior is changing and retailers are adjusting to fit; dollar stores going out of business; Target becoming partially a dollar store; Walmart aiming for higher income shoppers-all this due to consumer sentiment shifting to wherever the bargains are across all income ranges.
@liberate_peeple 9 днів тому
I'd like to see the SE4 retain the 4.7inch screen, removing the bezel. There are plenty of 6 inch plus phones out there but for those of us who want most of the `iPhone functionality in a smaller format, increasing the size of the SE removes that option. Not a great move in my opinion.
@deatondavid Місяць тому
I’ve already seen the case on Amazon for the iPad Air 13 inch
@balintcharleskaroly3177 14 днів тому
Excellent , thanks
@balintcharleskaroly3177 14 днів тому
SE4
@Tj-lm3ds Місяць тому
It's to keep and draw many to the ecosystem since they're being sued over a "monopoly"... Helps with the set back.
@XenialMusic Місяць тому
i woule love it if they make the se like the mini iphone but batter
@Campwise05 Місяць тому
Nice one!
@amyx231 Місяць тому
I think the best path forward may be to have a cheaper Apple vision version. When there is a cheaper version, there will be more usage. A larger market share will create an incentive to create apps specifically for the Apple vision series. Once there are sufficient apps, the main stream will jump both feet forward into the Apple vision ecosystem. After all, we all have iPhones already. Like the watch, at a certain adoption saturation point, synergies will push the right remainder of the (iPhone owning) market towards the product.
@Felon229 4 дні тому
Android is losing their main argument
@spencerbair1137 Місяць тому
Been waiting patiently for Apple. Knew they'd decide to come around at some point. Every company looks like it's going down a rabbit hole of monopolization, but I think Apple's moving towards something better. Time will tell. I'll update this comment when the next iphone SE comes out.
@nutzeeer Місяць тому
is it out yet?
@w32211 20 днів тому
Out yet?
@b.k.gregware2727 Місяць тому
Mini iPad needs an upgrade and a lower price tag. Add cellular and it could be an interesting alternative for phone use, since portable & can fit into pockets & purses.
@AnirudC Місяць тому
I would love for the SE to return in the mini form factor but I guess that ship has sailed.
@TamasKiss-yk4st Місяць тому
To merge the 2 worst selling model into one is a bad idea, there is no way it can increase the sales. Any sales with just barely reach the 5% of their yearly sales is not worth thr effort, they should focus on the 95% instead of the 5%.
@roco9504 Місяць тому
@@TamasKiss-yk4stI hear that but I also hear that the plus is the worst selling in the line up. Seems most just jump from the standard size standard model to the pro or pro max.
@FamousKnowbody28 Місяць тому
….and keeping Touch ID. 😢
@DoodleDan Місяць тому
Well that was a lie
@dinahakim7114 Місяць тому
Honestly, I hope that they would cut down on the I watch ultras I am been saving up my money for a couple months for I watch ultra too. I do know that they will go on maybe on sale when they announce in September the new iPhones, I watches, etc. etc., but it would be nice to get a cheaper watch ultra
@tsukemono1 Місяць тому
I'll believe it when I see it. That being said, I hope it does happen...
@Foukez Місяць тому
I doubt apple will not change the price on the upcoming iphone se, the current one is 429,00 this next one will probably be 499,00.
@AdamSmith-gs2dv Місяць тому
And that price it's even less appealing. Apple is the only company who can sell junk like the SE for $500
@Murduhz 22 дні тому
@@AdamSmith-gs2dv because apple is the only phone company that makes phones last 5+ years
@daxlaxx9440 14 днів тому
@@Murduhz hell yeah iphone 11 still cooking battery at 95%
@thesnowman2509 11 днів тому
@@AdamSmith-gs2dv lmao junk? My iphone 8 is still working better than new samsung budget phones
@tomjpurchase 29 днів тому
iPhone SE4 is on my to-buy list!
@pywthkelton Місяць тому
epic vid i wana go into apple but its not cheap glad to know that apple is doing something smart if this is true
@gerralld5211 Місяць тому
The iPhone pro max hasn’t gotten an increase in price the 128gb model was just discontinued the 256gb has always been that price
@markusmclaughlin2414 Місяць тому
Apple TV / 4K Sticks; Apple Vision SE; sounds goot to me!
@jakeduran1702 Місяць тому
Really? That crazy!
@maicholor2849 10 днів тому
If ipads are in a hot mess now, how would adding a 12.9" screen size cool down the mess?
@bozhidarmihaylov 12 днів тому
“iPads Not Very Good”!😂”Maybe”😂
@remisblue652 Місяць тому
the xr was their best selling, if that se 4 is going in that direction then that's gonna sell like the xr
@Technocrat. Місяць тому
Not sure why XDR display stand is so expensive, when G4 iMac arm was much better and cheaper. Bring that back.
@joseph-ianex 19 днів тому
You can buy a Quest 2 for about the price of the current airpods, it's not that the products they release are that much more premium its their ridiculous profit margin.
@thesnowman2509 11 днів тому
the airpods pro 2 are insanely good though, one of the most fairly priced apple products tbh
@AlohaJade808 28 днів тому
The toothbrush part; then they make a new model with newer technology in it. 😅😅😅
@kam_abroad 16 днів тому
JUST FREAKING GET TO IT!!!!!!!!!!
@Funkteon Місяць тому
Guarantee it's Apple engaging in a marketing and sales tactic known as the "loss leader" strategy. This approach involves pricing a product or service at a loss or below its market cost to attract customers. The goal is not to make a profit from the sale of the loss leader itself but to draw customers into the ecosystem or platform where they will make additional purchases of more profitable items or services in the future. In tech and consumer electronics, this can often involve selling hardware at a low cost to encourage adoption, with the real profits coming from subsequent sales of accessories, software, or services. For example, printers might be sold at a low price with the profitability largely derived from high-margin ink sales. In digital services, companies might offer a basic service at a low cost or for free, with premium services and enhancements generating the revenue. The loss leader strategy is effective in building a customer base and encouraging familiarity and dependence on a brand's ecosystem, making it more likely that customers will continue purchasing within that ecosystem due to convenience, compatibility, or loyalty.
@Shubham-lr6zo 9 днів тому
Tim cook (ing)🔥🔥
@creative_mindsrus1541 Місяць тому
Ipads and Mac books yes might be more expensive. Cellphones though are relatively the same price as Samsung I feel.
@funni387 Місяць тому
If they lower the price of their phone then every manufacturers will do the same
@ZaBruhBn 19 днів тому
if they make the pro line of iphones under $100 i would buy one so fast
@arcTic475 17 днів тому
Tim be cookin 🗿
@randallparkerjr Місяць тому
I want the SE
@michaelsegal3558 16 днів тому
Here in Canada we’re still waiting for the Apple Vision to come out
@brolydictcumberbatchmontou401 26 днів тому
this is really about the market and maintaining their presence and dominance. Christmas shopping was the lowest 2023. Target is switching this year to becoming a bargain dollar store. Jobcuts are happening at an alarming rate. So this cheap phone in corporate sensibility makes sense. Nobody is buying things right now. Car sales are dropping people are in debt and rent is soaring, so hence a 99$ iPhone is a good way to hedge your bets. Fast food is losing money. Though maybe that's a good thing though. But hotels are lo9sng money because people aren't vacationing. nobody has the time or can afford to. So Apple is just adapting while they can.
@mrbiggz8526 Місяць тому
Refurbished products
@robertwhitcomb6105 Місяць тому
Wouldn’t they be forced to disclose that?
@ransombaggins9301 Місяць тому
Good content, but way longer than it should have been.
@christiancrow Місяць тому
I think they should release the airpods with 64gb of storage make it a true Pod
@Lyra_Lycan 29 днів тому
As much as I would like an iPhone SE.. I just can't commit to an ecosystem that gets left behind in as little as 2 years. I'd rather have a device that can run all the apps I want for as long as I want to keep it, or until the hardware gives out. Oh, and bigger storage and user-friendly modding would be nice. At least the cameras, editing software, internet browser and digital assistant are superior on an iDevice.
@thataboytrevor8486 4 дні тому
Soundpeat air 3 and I literally like the sound the one is deluxe with Hi-res audio I totally want air 4 I also have all the airpods but my left airpod is quite Also went from ipad pro 2018 to Samsung s9 tablet a I like it better. Soundpeat is easy to update then apple airpod
@PeregrinSpook 26 днів тому
I want to see an iPhone with an under display fingerprint scanner for touchID I am just scared that faceID unlocks for an identical twin
@klintzone Місяць тому
They’re doing it to mass release apple vision pro
@iconikkkelement Місяць тому
Well they do need money due to these law suits and the Vision Pro… so any money for Apple is good money. And I wouldn’t even say, “budget friendly” because since the 12 pro max Apple haven’t put out a phone that’s “innovative” .. everything is the same except for MINOR tweaks
@rz1967 24 дні тому
And that's why I've just bought a new 256 GB iphone 12 for a price lower than a SE 3. All the things they added in the last 3 years are just minor tweaks and it not worth spending 1200$ for those. They keep buzzing of what they do with their cameras, but a phone camera (the lenses) will never be as good as a dslr.
@FireFoxDestroyer 24 дні тому
Apple is called at more than a trillion dollars; they have money
@bk_clb21.02 29 днів тому
Can someone explain the price increase on the pro max if apple just started their product from more storage?? like why are people acting as though it didn't start at the same price as the 14 pro max 256gb?
@joshd108 22 дні тому
I really want stemless airpods
@shawnvegavelez121 28 днів тому
iPhones with a single rear camera look the best. I'm waiting for the SE4 not the 16 line.
@mawarofficial7 3 дні тому
nice
@jasperknaeps2562 Місяць тому
I think apple makeing the products cheeper is for sure a good thing becus they got to compeat with the samsung a lineup
@Diana00759 Місяць тому
I wish they would make it Where you can restart your phone Without turning it off
@creative_mindsrus1541 Місяць тому
Samsung has had that for a long time.
@0wce Місяць тому
@@creative_mindsrus1541 No shit sherlock
@hard_reset52 Місяць тому
@@creative_mindsrus1541 how is that relevant
@favour9189 Місяць тому
They should be inspired by android😂😂😂 16 years since the first iphone and no restart button this is a joke
@haku_leon Місяць тому
you can do that if you didn’t know
@z-ak-2 19 днів тому
As long as apple integrates some of their features with samsung devices then im all for it but apple products revolving solely around the apple ecosystem isnt bad but its not good either.
@manavspolia Місяць тому
If apple can update iphone inside packaging why cant apple give us option to extract data from display broken iphone without paying 350 dollars for new display just for data in the phone.
@elluiso10yt 25 днів тому
i will buy the se 4 depending on price
@Terence-mk9jh Місяць тому
Been waiting for the next SE for a while. If they can keep to a reasonable price then even better. My iPad needs replacing and a larger display for a non pro version will probably be enough to open my wallet.
@xpoint9629 Місяць тому
IPhone SE sized at 5.8 is probably nice.
@luisaranda9954 24 дні тому
Peopke are still falling for this?
@BlxkPlays 16 днів тому
i think cuz there gonna make it cheap then more expensive in some years because they cant keep multiplying the prices
@u4yeah123 Місяць тому
i dont mind just having touch id and letting go of face id for a punch hole front camera but at least dual back camera will be better.
@thomasjott224 Місяць тому
iPhone SE orange ❤
@soupytitanbowl Місяць тому
bro got this news from temu 🗿🗿
@slob5041 Місяць тому
I don’t think they will unless they’re planning to really hike up the normal ones
@drcsep Місяць тому
I’m really concerned with the legal problems that Apple is having with the US government. What will happen with all the products? Licenses? And so on. Secondly, I’m extremely disappointed with the lack of interest to improve the iPad mini… thanks for sharing your thoughts…
@barryamorris 16 днів тому
I reckon the IPhone SE will take the form of the recently retired iPhone 13, just with one less camera and a better chipset
@bombyyy1321 Місяць тому
how is too many options bad
@mikehasfallen Місяць тому
A perfect example of too many options being bad is the CoD Gunsmith optic selection.
@israeltellez5996 Місяць тому
I don’t think people realize the cell phone market… is relatively still a new market and nobody knows how it’s going to develop into or look like in 100 years
@VapeEscape Місяць тому
$100 for airpods is still steap. You can get Soundpeats Air4 for $50 and they are better than airpods, unless you have an apple device. This is that monopolizing tendency that they have showing its ugly face. See apple devices have two audio codecs SBC and AAC. SBC is required for things like car stereo so they have no choice, but it can still push more data than AAC. AAC is 320kbps and SBC can do 328kbps, now AAC is still better because it can compress higher quality streams and send them at a lower bitrate. But all codecs can do this besides SBC but AAC is the most aggressive with compression. Now the $50 Air4's use aptx and they have the whole spectrum from the new Lossless 1200kbps, HD, LL, Adaptive 576kbps, and regular aptx 384kbps. Samsung includes SBC 328kbps, AptX 384kbps, LDAC 990kbps, and Scalable 512kbps. Scalable is their proprietary codec, but they include Sony's LDAC and Qualcomm's AptX. Only brands like Sony, Asus, and Motorola do the better AptX codecs. But samsung still has double the codecs included 4 vs apples 2. Soundpeats also make the Air4 Lite with Sony's LDAC 990kbps and regular AptX and LDAC are included on all Android devices, apple should include them as well but guess what they don't and they got us in this wireless mess, and you thought cords are annoying.
@williamcousert Місяць тому
I'm expecting Apple to release a Vision Air, because it would be VisionAIRy. You can steal that if you want.
@KaityLove-uh6sv 4 дні тому
Personally I am getting se 4. Unless it’s $1000+
@opticmrgamerandcoltonmrfuze 14 днів тому
It’s about Damn Time lol 😅I want iPhone 13 mini lol🎉
@Ebaking13. 4 дні тому
Bro, 700 dollars for a MacBook. i can get a hole gaming laptop or gaming pc for that same amount 💀
@cluelessnic8527 4 дні тому
better design: iphone se, but flashlight moved down.
@O1Richard Місяць тому
Apple se 4 should be around the size of the iPhone 13 mini, too bad it’ll have just one rear camera.
@jammy2483 Місяць тому
I mean I just spent $1,200 on a new M1 Pro, 16GB ram 512GB storage
@Legosado-cl6fo Місяць тому
The thumbnail doesn't do the video justice
@elyt Місяць тому
SE (Special Edition) Apple should reuse the body of the iPhone 13 mini for a future iPhone SE!
@deltadom33 Місяць тому
I think apple needs to make there products upgradable if you could swap out the M1 to the M3 chip on say the iMac or the ram or the SSD The thing is medium to high end android phones have had oled and refresh rates for years The iPod lineup was a mass market product as you could run ITunes on windows Apple has lots of gimmicks under tim cook that haven't seen ubiquitous under there line As if Tim cook made 3d cameras on the vision pro on every device from the iPhone to the iMac to the iPad or oled screens It was a reason why the touchbar on the MacBook Pro died out as no developers wants to support a niche feature on one product It was also the reason why apple kept with there one iPhone size Where are the foldable iPhones , iMacs or macbooks from apple Apple has been so lacking in software this last decade as they have only had minor update to there os , with the change to apple silicon i thought we would get faceid with the macs , iPad and other lineup Why is there still bezels on the apple product line and notches There is a famous example of Steve Jobs putting a iPod nano in a fish tank to see if there was any more room to fit things Imagine if they bought somethings like eye tracking and hand gestures on the vision pro to the Mac lineup
@samal2341 Місяць тому
It has been clear for a while now (see Microsoft) that money is no longer made by selling hardware, but rather getting everyone onboard an eco-system, and then ripping them off with subscriptions/software..
@harshvardhan8600 23 дні тому
Is he a real person or AI ? He looks to smooth to be real 😳
@AllenSchoepflin 29 днів тому
RIP Touch ID
@RychaardRyder Місяць тому
god I hope this pushes through and stays cheap when imported abroad, I dropped my iPhone 11 and smashed the screen, and having it fixed would already be halfway be to a new iPhone altogether, got a fake screen put on and its been acting crazy with ghost touches ever since
@calebhoff409 Місяць тому
why does everyone want to get rid of eyesight, its not the expensive part, its very necessary and apples never removing it
@henryriesner6595 День тому
12.9 inch ipad air🤩... we all know its gonna be an extra $100😑
@2078smith Місяць тому
Since people in other countries are starting to drop iPhones for androids, they better be doing something.
@rainbowdash3419 Місяць тому
not everyone is going to drop their iPhones because of Android.
@2078smith Місяць тому
@@rainbowdash3419 better look at china & others. Gotta remember, apple don’t like other payment apps or wallets on their phone. They are starting to block those apps & everyone in china & other places use we-chat to buy stuff, pay bills & a lot of other things. Apple start screwing around & blocking or limit the use of those apps, people gonna drop them.
@paulrine7447 Місяць тому
I would like to see iPad, that is not a pro, that has 1tb or more storage.
@michaelsegal3558 16 днів тому
I wish Apple would come out with a budget Apple Pencil that charges wirelessly and not by plugging into the iPad port at the bottom
@roco9504 Місяць тому
I think iPhone SE OLED display is NOT really cool. Sucks honestly. I bought the SE3 last month due to all the leaks pointing to the PWM OLED display for its next gen. Wack
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