How Political Campaigns Use Data To Target Ads To Voters (HBO)

  Переглядів 49,170

VICE News

VICE News

6 років тому

There’s a lot that’s confusing about the Cambridge Analytica Facebook story. But at the heart of it is a really simple motivation. Political campaigns want to advertise to voters in the most efficient way possible. That means they want to find voters at times when they’re paying attention and show them an ad that engages them.
Subscribe to VICE News here: bit.ly/Subscribe-to-VICE-News
Check out VICE News for more: vicenews.com
Follow VICE News here:
Facebook: / vicenews
Twitter: / vicenews
Tumblr: / vicenews
Instagram: / vicenews
More videos from the VICE network: www. vicevideo

КОМЕНТАРІ: 47
@VICENews
@VICENews 6 років тому
This is how political campaigns advertise to voters at the most efficient time and way possible. WATCH NEXT: There's Never Been A Better Time To Delete Facebook (Besides Every Other Time) - bit.ly/2EE2dcK
@kobiadesina2878
@kobiadesina2878 6 років тому
Heyyyy U up? Watchu wearin?
@kobiadesina2878
@kobiadesina2878 6 років тому
So u just gonna ignore me? Fine I like these games you play
@kobiadesina2878
@kobiadesina2878 6 років тому
That's it You don't respond..I'll...I'll STOP EATING! IS THIS WHAT YOU WANT?
@whosscottgreen54
@whosscottgreen54 6 років тому
Can you do a segment on Hackerville in Romania? That'll get the people going (Will Ferrell voice) Or Axciom? Axciom is really really scary.
@edwardbernayse6665
@edwardbernayse6665 6 років тому
this algorithm system seems to have lots of bugs in it because when i watched a documentary on china, i got spammed relentlessly on ads for chinese mail order brides and when i watched something on russia, i got spammed relentlessly about russian mail order brides. i don't look up .....and so it's very odd and at this point annoying because this computer program apparently thinks that i'm some kind of........O-o lol
@burm68
@burm68 6 років тому
That guy paid for that haircut, where's the shocking report on that?
@agentwashingtub9167
@agentwashingtub9167 6 років тому
You think a company could target me based on my porn searches? I’m asking for a friend
@joavalgoli
@joavalgoli 6 років тому
Agent Washingtub Of course you are friend. I know what you mean. :)
@d4mdcykey
@d4mdcykey 6 років тому
Ahahah. Just fill up your porn searches with NunJobs, and confuse the algorithms. Sure, you may get hit with Catholic ads, and Job Fair offers, but it's not that bad in my experience-- uhhh, I mean I'm assuming it wouldn't be that bad...
@artcurious807
@artcurious807 6 років тому
Agent Washingtub , no but the FBI will because they have nothing better to do and 8 billion dollars in tax money to waste.
@NeroLeMorte
@NeroLeMorte 3 місяці тому
They do even going incognito in browsers is all traceable.
@agentwashingtub9167
@agentwashingtub9167 3 місяці тому
@@NeroLeMorte You ever get a notification from a post you made years ago and absolutely cringe. Why did I comment this? 🤦‍♂️
@wiicodman
@wiicodman 6 років тому
I like this guy, good at conveying information.
@avocadogaming3942
@avocadogaming3942 6 років тому
Get Ghostery and ublock extensions Also get a vpn
@cnawan
@cnawan 6 років тому
They don't have your purchasing data? Reeeeally?
@om3g4z3r0
@om3g4z3r0 6 років тому
Yeah i also had the feeling that guy was lying out of his mind.
@natalieschultz6749
@natalieschultz6749 6 років тому
Theres no fucking way bc they literally will show me what I have in my amazon cart that is linked to a different email on my newsfeed. I'm creeped.
@christinanelson
@christinanelson 2 роки тому
I'm thinking it depends on who is purchasing the data and what their goal is. My guess is the purchaing data is for sale, he just didn't want it.
@fudorsprite7370
@fudorsprite7370 6 років тому
I know this sounds terrible, but it almost sounds like to me that TargetSmart is doing a bit of a shit job compared to what they could be doing. I know the controversy is that Cambridge Analytica likely went too far with their data acquisition practices, but TargetSmart, assuming the interviewee was being truthful, is overlooking A LOT of useful data that could easily be cross-checked against other public databases. *Especially* on people that haven't privatized their online profiles and browsing habits.
@darkspace5762
@darkspace5762 6 років тому
Just use Tor, VPN, Linux, don't log in to any account at all, don't ever use Google, and reimage your computer every night. Or just live your life. Or don't use the internet.
@staceyc8780
@staceyc8780 6 років тому
This reporter is an unintentional gentrifier
@rabbibenyaminkauffmann6480
@rabbibenyaminkauffmann6480 6 років тому
Opinion
@allisondoak9425
@allisondoak9425 6 років тому
I miss the days when Google Adsense and UKposts thought I was French for 6 months for no reason.
@natalieschultz6749
@natalieschultz6749 6 років тому
He might not know what I just bought on American Eagle BUT FACEBOOK AND INSTAGRAM DO AND THEY'RE SHOWING ADS OF THE LITERAL EXACT ITEMS IN MY CART. My store account is not linked to my facebook, I did not find the items on facebook originally this is fucked. Just because political campaigns don't get that data, others are. I swear to god I have talked about a company with my phone in hand and the ad shows up on my feed the next time I log on. Why isn't anyone covering this side of data selling.
@KM-007
@KM-007 6 років тому
Alternative facts 😂
@cstpborchert
@cstpborchert 6 років тому
so the algorithm was wrong... doesn't seem that useful
@Rebellionnr1
@Rebellionnr1 6 років тому
Don't everyone know this already? Nothing new
@staceyc8780
@staceyc8780 6 років тому
What????? never been one of the first viewers on a video before! I love you VICE NEWS!
@om3g4z3r0
@om3g4z3r0 6 років тому
That guy is lying.
@JulieRoberts-od8ff
@JulieRoberts-od8ff Місяць тому
Students = Labor who pays from his own pocket for his own work just for experience certificate aka degree.
@kobiadesina2878
@kobiadesina2878 6 років тому
The last time I was this early, Bush was planning 9/11...
@gaurangdandwate7268
@gaurangdandwate7268 3 роки тому
Bullshit They know everything we do on the internet. They know more than we know ourselves
@bilalhyder8098
@bilalhyder8098 Рік тому
📌 Students = Labor who pays from his own pocket for his own work just for experience certificate aka degree.
@jackmen4
@jackmen4 6 років тому
When the whole shooting thing happened...... I got this stupid “NRA” ad on 90% of the videos I wanted to play. It was this “ I was In the army” dude. Annoying
Political Campaigns: Crash Course Government and Politics #39
9:36
CrashCourse
Переглядів 799 тис.
Помилка,  яку зробило військове керівництво 🙄
01:00
Радіо Байрактар
Переглядів 354 тис.
Лизка заплакала смотря видео котиков🙀😭
00:33
Social media and political polarization in America | 60 Minutes
13:39
60 Minutes
Переглядів 390 тис.
Cambridge Analytica Uncovered: Secret filming reveals election tricks
19:13
A Plan Is Not a Strategy
9:32
Harvard Business Review
Переглядів 4 млн
The psychology behind Facebook data breach - BBC News
3:55
BBC News
Переглядів 102 тис.
The most important country you’ve never heard about
28:13
Johnny Harris
Переглядів 727 тис.
Exposing the NSA’s Mass Surveillance of Americans | CYBERWAR
22:21
Помилка,  яку зробило військове керівництво 🙄
01:00
Радіо Байрактар
Переглядів 354 тис.