What It Takes To Stage A $14 Million NYC Apartment

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Business Insider

Business Insider

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Cheryl Eisen is the CEO of Interior Marketing Group, a New York City-based company that does interior design, staging, and marketing for luxury homes. Her past clients include Chrissy Teigen and John Legend, Ivanka Trump and Jared Kushner, Kim Kardashian West and Kanye West, Bethenny Frankel, and Swedish real-estate broker Fredrik Eklund.
The homes she stages? They start at $5 million. She takes us through her 60,000-square-foot warehouse to pick out the pieces to stage a $14 million loft in Tribeca in NYC.
For more, visit:
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What It Takes To Stage A $14 Million NYC Apartment

КОМЕНТАРІ: 2 500
@user-ss1gy6cj5y
@user-ss1gy6cj5y 4 роки тому
So she basically playing sims irl and gets paid for it Cool
@mariad.b.6344
@mariad.b.6344 4 роки тому
Екатерина Решетникова, right! Where's my sweet 13,14,15 & 16? I used to create great hones for my Sims :)
@maeday9024
@maeday9024 4 роки тому
With a cheat code "motherload"
@user-hb7sj1jm6o
@user-hb7sj1jm6o 4 роки тому
miss mae day **motherlode
@dimaxxi1426
@dimaxxi1426 4 роки тому
Dream job.
@AgentMucha
@AgentMucha 4 роки тому
Came here to say the same thing
@nidp226
@nidp226 4 роки тому
Wonder how her assistants walk around that giant warehouse looking for tiny pieces of tape
@insertnamehere9154
@insertnamehere9154 4 роки тому
...😂😂was thinking that same thing. What kind of method is that?!?!
@misst.e.a.187
@misst.e.a.187 4 роки тому
Probably by row and shelf numbers.
@SamSamJames
@SamSamJames 4 роки тому
Right?! Why wouldn't you just have inventory and a scanning system
@iLoveLeatherNYC
@iLoveLeatherNYC 4 роки тому
Yeah I was thinking they needed a better system. Noticed at one point there were two rows of tape, one blue one green. She's blue so I bet she gets right of first refusal.
@jzellie3441
@jzellie3441 4 роки тому
iLoveLeatherNYC When she showed the board to show the one she was staging, it had the blue tape she was using. Below it or throughout the board, it included someone else’s designing other places with the two type of tape or a single type.
@taliachan8575
@taliachan8575 3 роки тому
I thought “the owners of this house is gonna have to clean this whole house” then I realised that if they buy this loft they probably can afford cleaners
@ayshasohail4187
@ayshasohail4187 2 роки тому
Lol
@itsdune079
@itsdune079 2 роки тому
They might be spending their entire life savings on the apartment and not be able to afford cleaners, though. Lots of people who buy crazy-expensive huge places like this spend years and years paying them off
@MommaFromScratch
@MommaFromScratch 4 роки тому
She is so calm and down to earth, refreshing and she has a dream job!
@TrindyForce
@TrindyForce 3 роки тому
It helps that her face has been completely frozen
@vive335
@vive335 3 роки тому
@@TrindyForce ikr
@capitanothegreat3994
@capitanothegreat3994 3 роки тому
@@TrindyForce but why are you trying to kill me? 😂😂😂😂😂
@tappaja151
@tappaja151 3 роки тому
she seems like a very nice employer
@cr-it5lh
@cr-it5lh 3 роки тому
@@TrindyForce ouch
@henry10896
@henry10896 4 роки тому
she has a fricking IKEA to herself
@abigailhe7729
@abigailhe7729 4 роки тому
A luxurious version of IKEA.
@AZNGoSu
@AZNGoSu 4 роки тому
Yash Nigam DIYKEA
@wuzumaki
@wuzumaki 4 роки тому
IKEA/Chinese in-house custom furniture factory.
@zzzboo290
@zzzboo290 4 роки тому
..and the quality of Ikea as well.
@brookestanley2965
@brookestanley2965 4 роки тому
Yash Nigam *restoration hardware mega warehouse! If you don't know about that company, def check it out. Most beautiful decore there ever was
@gerbenevers8037
@gerbenevers8037 4 роки тому
Imagine being a kid that lives in a 14 milion dollar appartement and you have to share your bedroom...
@alejandroaldanagonzales2538
@alejandroaldanagonzales2538 4 роки тому
NYC problems I guess...
@d3r4g45
@d3r4g45 4 роки тому
Castle bed non the less!!! 12:27
@emmierene3898
@emmierene3898 4 роки тому
😂 jeeeeezzzz ,
@thatonedog819
@thatonedog819 4 роки тому
It is new york
@EveXD-lo2bn
@EveXD-lo2bn 4 роки тому
Alejandro Aldana Gonzales it's not true, see how huge the living room is.
@chickens00p
@chickens00p 4 роки тому
_"To add light, add lighting"_ thanks for the tip, sister
@janetg1597
@janetg1597 2 роки тому
😂😂🤣🤣🤣🤣
@moonchild8477
@moonchild8477 2 роки тому
SLAYYYY CHICKEN SOUP JAMES CHARLES
@ryanstorm3773
@ryanstorm3773 2 роки тому
The moment when you have low intelligence and it shows.
@narehakobyan5701
@narehakobyan5701 2 роки тому
😂😂😂😂
@eluna34
@eluna34 3 роки тому
Would love a segment on how the company got started, in terms of start-up capital, how she secured her first space and clients + the logistics involved.
@shmaisrael
@shmaisrael 2 роки тому
Start small and PR, plenty of free jobs to get exposure, I dare to believe she did not pay for 1/2 of all those furniture, marketing publicity, she got them for free, but I bet they were not free when she started this business She may also have been an interior designer prior to her current job and she's smart Even if she was to tell you exactly how she started, it would not work 'cause she started many years ago A lot a lot of PR
@shamkawow1
@shamkawow1 2 роки тому
likely comes from wealth to have a monumental startup cost. this isnt a buisness you can just start. no seller would be willing to pay to furnish a property unless its worth a certain amount. the capital needed to even begin decking out a relatively simple home is expensive enough let alone super luxury apartments. shes obviously doing very well for herself but yeah you need to be rich to start this buisness or have some form of investment.
@itsdune079
@itsdune079 2 роки тому
@@shmaisrael Probably lots of investors, too! Investors are a huuuuuuge help
@rovers141
@rovers141 2 роки тому
@@shmaisrael And yet...that's all just speculation.
@marawheelehan3978
@marawheelehan3978 2 роки тому
@@shamkawow1 rich parents. Very rich parents.
@janejan9728
@janejan9728 4 роки тому
She's plays it off as if she's a little ditzy, but that girl's IQ is secretly sky high. Running the logistics of that business is one hell of a challenge. It's a moving company, a furniture manufacturer, a design studio, and real estate agent all in one. On top of that, she has all the latest trends memorized every month, plus the ability to visualize and realize it in an extremely short time frame. Also, she's selling home made furniture and printed art to the rich for hundreds of thousands. And she can shmooze.
@daylightcomes448
@daylightcomes448 4 роки тому
She didn't seem ditzy to me at all. She seemed more like a hippie who has a talent for staging.
@daylightcomes448
@daylightcomes448 4 роки тому
@That One isn't southern California where the hippies congregate? I saw a bunch when I lived there.
@Kirito14682
@Kirito14682 4 роки тому
she get paid 1% of the listing price so I would expect her to be able to do that.
@itsemilee1502
@itsemilee1502 4 роки тому
There's a woman near me like that that sells houses. She comes across as a bimbo but is a secret genius. I love it
@dantan1249
@dantan1249 4 роки тому
i agree. ive worked in a place similar to this. a lot of meetings and communication. some the employees were meh and the owner made odd requests sometimes. some weird mathematical ones that dont even make sense.
@silvaphoenix3652
@silvaphoenix3652 4 роки тому
So you are telling me that they have gigantic leaving room, media room, reading rooms, master bedroom , toilets and etc Yet the 2 children rooms are the size of a shoe closet
@Schmunzelfee
@Schmunzelfee 4 роки тому
I think the reason for that is, that those children will not spend most of their time in their bedrooms.
@bellabana
@bellabana 4 роки тому
Silva Phoenix it’s Manhattan not suburbia! Plus it’s more likely that a couple without children will buy the property anyway, but they’ve staged it to appeal to everyone!
@loveydovey89
@loveydovey89 4 роки тому
Kids don't need that much space in their bedrooms. They are tiny people who just need a cozy little space to sleep.
@natashalands2144
@natashalands2144 4 роки тому
its a loft all lofts are like this design smaller sleeping areas on a mezzanine, high ceilings and open space
@jsmith5509
@jsmith5509 4 роки тому
@Silva Phoenix, did you mean "LIVING ROOM"?
@cyn5494
@cyn5494 4 роки тому
My parents bought a trash house that’s worth 5 million because it’s in Mosman Sydney. There’s no aircon (keep in mind this is Australia) Lived there for a year, the price went up 1 million. Had some company redo interior and installed a bunch of electronics, after 5 years it’s now worth 12 million. Still can’t believe how real estate price just goes up like that.
@habib6499
@habib6499 3 роки тому
How many rooms if you don’t mind me asking
@thelunamage5772
@thelunamage5772 2 роки тому
Fuckin hell Sydney is way to expensive. Its funny how much cheaper melbourne is XD
@hyperplayability6290
@hyperplayability6290 2 роки тому
Housing just keeps going up :/
@animebabe539
@animebabe539 2 роки тому
The Luna Mage Melbourne is more appealing anyway. It's upsetting Melbourne isn't most people's first choice.
@photon2724
@photon2724 2 роки тому
"my pearents bought a trash house thats worth 5 million"....Bruh. U seriously calling a 5 mill house trash?
@JosephTMeiroseIV
@JosephTMeiroseIV 3 роки тому
I photograph luxury real estate for a living. Often times the properties are staged professionally. What a treat it is to come behind a designer who has great style and understands this market. Cheryl sets the bar high...very, very high!
@hum21
@hum21 4 роки тому
Go her. She is living the dream. High powered luxury NYC real estate stager with a Santa's workshop of employees to fabricate items for her creative vision. She is fueling an entire niche economy. Lots of employees, I'd imagine lots of taxes paid and winning all around. That was so satisfying. What a dream.
@SeanJonesYT
@SeanJonesYT 4 роки тому
I also dream about paying a lot in taxes
@nikkidee9383
@nikkidee9383 4 роки тому
If it says no scam its definitly a scam!! 😂😂😂
@HaloHighlightz
@HaloHighlightz 4 роки тому
Maxwell Smart_086 I believe Sean was being sarcastic
@anniep2837
@anniep2837 4 роки тому
Sadly, back in the day they’d never let a woman run all this. At least most companies. Good thing to look up to
@th3azscorpio
@th3azscorpio 4 роки тому
@@adamagustus1316 If anything, blame the rich moreso than her. She's just catering to what they personally like.
@hodorhodor85
@hodorhodor85 4 роки тому
...This is literally the dream job I didn't know I wanted
@liliyaverlan8020
@liliyaverlan8020 4 роки тому
I'm also a staging company owner. I do what she does (although on a smaller scale). What you see in the video is like 5% of the actual amount of work that goes into it. Most of it not glamorous or exciting. Any job is what you make of it :)
@ilyesnoah782
@ilyesnoah782 4 роки тому
She present homes for clients and decorate it right??
@brendajackson13
@brendajackson13 3 роки тому
Hodor Hodor, a dream job AND business I didn't know even existed!
@karimyassine5932
@karimyassine5932 3 роки тому
@@liliyaverlan8020 Hey did u study it my Dad owns a gallery Shop thats sells and iam not happy with my major so iam thinking of Working with my dad and do design and stuff as my dad is old fashioned can i do this job with no Degree m
@liliyaverlan8020
@liliyaverlan8020 3 роки тому
@@karimyassine5932 I don't have a degree in design (or any other for that matter). My sisters and I started the business and for the first 5 years almost didn't make any money. Had to work 2 jobs plus run the business. My parents were also supportive so in those first 5 years I lived at their house without paying rent. We just decided that quitting is not an option so we kept pushing no matter how difficult it got. Also, I believe in God so many times complete trust in him was what carried me through. We made mistakes, fixed them, made mistakes again and so on. You always have to work on yourself and always improve. For me, running a business is very difficult but working for someone else is even harder. It's a long reply but I hope it helps.
@karolinepinkau3370
@karolinepinkau3370 3 роки тому
She’s really made something incredible. Best CEO I have seen so far. She knows her work that’s very refreshing to see.
@itsdune079
@itsdune079 2 роки тому
She also respects and is in awe of her employees’ capabilities and work!!! That’s one of the best parts
@devidance6534
@devidance6534 4 роки тому
I love when multimillion homes are marketed as minimalistic. Loving the oxymoron there hahahahahahahahaha
@devidance6534
@devidance6534 4 роки тому
That being said, the end result is lovely
@mohit_panjwani
@mohit_panjwani 3 роки тому
Yea so? Try buying a house in London or Manhattan. 2 million dollars is getting you dick
@nowelalalalala
@nowelalalalala 3 роки тому
@@mohit_panjwani 🤣💀
@Matt-by3yd
@Matt-by3yd 3 роки тому
So....... they should fill up the apartment with a bunch of things? Lol. Just sounds like you’re bitter and envious
@devidance6534
@devidance6534 3 роки тому
@@Matt-by3yd You know what? You right, I guess she meant the style was minimalistic, not that the apartment itself was minimalistic. So scratch that XD
@JSTmore
@JSTmore 4 роки тому
Her belt looks like that 24/7 WWE championship
@cptmorgank917
@cptmorgank917 4 роки тому
Nailed it. xD
@salmaankhan2963
@salmaankhan2963 4 роки тому
R-truth 👦
@timhontonares3193
@timhontonares3193 4 роки тому
Prolly stole it from R-Truth 😂😂
@paulmcdonough1093
@paulmcdonough1093 4 роки тому
who cares
@stephanier1000
@stephanier1000 4 роки тому
lololol
@oziiluv
@oziiluv 4 роки тому
I like her. She's likable. If she had a reality show, I'd watch🤔🙂
@thandoreviews8886
@thandoreviews8886 4 роки тому
That’s what I thought as well. and she has great representation of employees.
@darinasa4428
@darinasa4428 4 роки тому
She should have a netflix series about furnishing. That would be super cool!
@Ricky-ie6lu
@Ricky-ie6lu 4 роки тому
Yasssssssssss
@brookestanley2965
@brookestanley2965 4 роки тому
@mtv @hgtv hook her up
@mxchic05
@mxchic05 4 роки тому
@@darinasa4428 that would be dope!
@AlexS-oj8qf
@AlexS-oj8qf 3 роки тому
That apartement room was cold and sterile, she make it very warm and inviting!
@Lara-xu3yc
@Lara-xu3yc 3 роки тому
I got the same feeling..
@SeekoGT
@SeekoGT 3 роки тому
Isn't that every empty room?
@kieranaudsley8695
@kieranaudsley8695 3 роки тому
I’m so impressed with the operations behind this service - the level of expertise is incredible. I can’t imagine the amount of hard work it took to get to that stage
@cristianMoon24
@cristianMoon24 4 роки тому
This lady needs a show !
@Teletubbiez
@Teletubbiez 4 роки тому
Cristian Diaz I know right?
@AshleyObasi
@AshleyObasi 4 роки тому
I would watch religiously
@sockpuppett9300
@sockpuppett9300 4 роки тому
Ashley Obasi same
@aaronbynum8968
@aaronbynum8968 4 роки тому
Id watch
@Zone10Permaculture
@Zone10Permaculture 4 роки тому
Yeah that would be great°
@jg7565
@jg7565 4 роки тому
Holy crap the amount of resources this designer has.
@suzanw9314
@suzanw9314 4 роки тому
She, herself, she looks so polished and professional. Why is her hair so perfect?! Love love love
@parisyourhot
@parisyourhot 4 роки тому
When selling our place in NYC we got a quote to stage, it was VERY expensive. Our place is 3000sf and they wanted $60k and then $9k a month rent we just ended up redecorating the place for around the same price and actually own the furniture.
@DM-sr6ng
@DM-sr6ng 4 роки тому
Give her a TV SHOW!!! "Staging" with Cheryl Eisen”
@MM-Iconoclast
@MM-Iconoclast 4 роки тому
'Million Dollar Staging'
@CELIDA101
@CELIDA101 3 роки тому
YESSS!!
@Jyudee
@Jyudee 3 роки тому
I WOULD ABSOLUTELY WATCH THIS.
@beyondpresent11
@beyondpresent11 3 роки тому
I would love that?!!
@idkbro490
@idkbro490 3 роки тому
YESSS
@alexandrasworld6797
@alexandrasworld6797 4 роки тому
*Has thousands of pieces of furniture in the warehouse* “We don’t have this so I’m going to have it made”
@cloroxbleachofficial4090
@cloroxbleachofficial4090 4 роки тому
Shows how she actually cares about her designs, instead of just grabbing a random piece of furniture
@JRLOC
@JRLOC 4 роки тому
IKR
@alexandrasworld6797
@alexandrasworld6797 4 роки тому
Clorox Bleach Official of course, that’s why she’s successful. I just find it funny how there’s little Knick knacks everywhere and there’s still stuff to be made.
@ifrankleerarelyspeak
@ifrankleerarelyspeak 4 роки тому
Ironic haha Imagination is the limit
@helenaczekanska3513
@helenaczekanska3513 4 роки тому
RIGHT ! RIGHT !!!!!
@NallahBrown
@NallahBrown 4 роки тому
She is too cute, I want to see what the inside of her home looks like!!
@xemtem
@xemtem 2 роки тому
SAME
@itsdune079
@itsdune079 2 роки тому
Not sure if that’d be so safe for her to share publicly, but yeah, it’s be cool to see!
@rationalatheist9824
@rationalatheist9824 2 роки тому
Sameeeee
@user-zx5js1xc1l
@user-zx5js1xc1l 3 роки тому
When she said the table was with her for 25 years and all this while I thought she was maybe late 20s early 30s. She looks stunning 💯
@alexarihani2902
@alexarihani2902 2 роки тому
She looks like a noticed and filled 40 year old, but yes does not look 50.
@pumpkin3536
@pumpkin3536 4 роки тому
I more amazed at how big their warehouse must be.
@arpit5317
@arpit5317 4 роки тому
Frankie Rossi 60,000 sq feet
@mrs.z8231
@mrs.z8231 4 роки тому
True dat
@amoghkumar1
@amoghkumar1 4 роки тому
This is a tough job, hats off to her to be able to manage all of this for over 25 years. That's so hard.
@milkimatcha1636
@milkimatcha1636 4 роки тому
Amogh she isn’t working alone tho
@ifrankleerarelyspeak
@ifrankleerarelyspeak 4 роки тому
@@milkimatcha1636 which is still very hard as you are not only thinking of your clients but also your employees and a large ass business. Slack off and all of that would be woosh gone.
@kateliu5476
@kateliu5476 3 роки тому
grant noroyan she works hard? and your mad, why?
@adhdgamer9114
@adhdgamer9114 3 роки тому
grant noroyan I can tell ur unsuccessful
@FaraazKhanTV
@FaraazKhanTV 3 роки тому
grant noroyan i feel like u work minimum wage
@kylbgoose
@kylbgoose 3 роки тому
I would binge watch a show of her just doing this, and I'm so curious how the whole business works, it seems so big and complex! Their own art department, upholstery team, logistics, etc
@optimusprimee
@optimusprimee 3 роки тому
Great tips. I like the mirror infront of windows to add more light and make the room seem bigger.
@Noob4allnoob2
@Noob4allnoob2 4 роки тому
Someone needs to sign her to a TV deal. I can watch this all day.
@JRLOC
@JRLOC 4 роки тому
Same
@anniep2837
@anniep2837 4 роки тому
HGTV
@christineprasad1547
@christineprasad1547 4 роки тому
Selling Sunset is a reality show based on staging houses, its pretty good!
@ericowensnyc
@ericowensnyc 4 роки тому
Andrew Ancona LIAR!!!! #basic
@Reyo1992
@Reyo1992 4 роки тому
I need a reality show of this process and everything. I will definitely watch that and binge.
@canvasofthoughts
@canvasofthoughts 3 роки тому
Watch selling sunset then.
@janetg1597
@janetg1597 2 роки тому
@@canvasofthoughts I’ll definitely watch that Thanks!:)
@cjorge238
@cjorge238 3 роки тому
Wow im almost speechless !! Thanks so much for this detailed video from start to finish on what luxury staging is like i feel more inspired than ever to pursue my passion in staging as a new career!!!
@Anne-ug4jv
@Anne-ug4jv 3 роки тому
Her creative process is amazing.
@thermgraphics6937
@thermgraphics6937 4 роки тому
To add light, you add lighting. WOW NO WAY REALLY???
@raymond4955
@raymond4955 4 роки тому
WHOA 🤯🤭
@alialhashemi1888
@alialhashemi1888 4 роки тому
I thought u add a camel for the lighting
@exhale7873
@exhale7873 4 роки тому
Therm Graphics what are you twelve?
@williamnjagi2388
@williamnjagi2388 4 роки тому
OMG
@melissablick779
@melissablick779 4 роки тому
It's not obvious. To add light, I'd have thought of playing with colors (lighter colors for furniture and drapes). Or strategically placed mirrors. She's actually adding lighting that will be turned on during the day.
@giocondakisses
@giocondakisses 4 роки тому
Beautiful yes but weirdly designed, has a living room, media room and huge library/lounging area but the kids bedrooms are so tiny and have to be shared, even the master's closet looks bigger than one of thos little bedrooms
@moliakter5035
@moliakter5035 4 роки тому
Monalisa Menno , I think rich people don’t care about there children... you know they will chilling.. that’s why .
@giocondakisses
@giocondakisses 4 роки тому
It just seems to me that the original owners were too excited designing the apartment and then almost at the end when they had little space they were like "damn we have kids!" haha
@Bee-of9uu
@Bee-of9uu 4 роки тому
That's why the staging is important. It'd be tough to sell those as empty rooms when it feels smaller than the walk-in closets they are used to
@Hubertxlv
@Hubertxlv 3 роки тому
I mean the kids live in a big apartment so I wouldn’t care about my room
@AlexS-oj8qf
@AlexS-oj8qf 3 роки тому
It's a staging design, it should give potential buyers what they could have. If the buyer have son they realtor will take then to the boy's room and tell them that there's 2 extra bedroom if you want room for their own. It's about giving ideas, not to specifically design the room.
@01jbeals
@01jbeals 3 роки тому
She’s so talented and organized. I would be so overwhelmed with such a large space lol. I love watching this comes together! Very cool!
@AllThingsVon1277
@AllThingsVon1277 3 роки тому
Cheryl Eisen got it going on she established her own line of items and all the necessary people to get her work done within the warehouse. Super cool.
@jenniferharris7633
@jenniferharris7633 4 роки тому
I'd love to know how much capital it took to acquire all of that. The ginormous copy machine alone is probably $100K.
@ImenBen12
@ImenBen12 4 роки тому
Literally, SAME
@JRLOC
@JRLOC 4 роки тому
No, more.
@AlexSzymk
@AlexSzymk 4 роки тому
My uncle has one of those giant printers its not as much as people think, its around 10-15k for a really good one that prints 60 in. HP DesignJet Z6610 60in Production Printer, ofc the ink and canvas are additional costs.
@RacingPepe
@RacingPepe 4 роки тому
Yea the printer isn't that ginormous. Maybe compared to your home A4 sheet printer but it's really not crazy if you stand next to it. Our studio had an Epson for €11.000. Generally with tools like this, it's not the initial purchase that will drain your wallet. It's the maintenance, the ink, the paper rolls. Printers like these can be used for years and will pay themselves back easily. It's like a car in a way. You could buy an occasion car for €11.000 as well but in its lifetime, you will spend at least that amount in maintenance, gas, repairs, cleaning, taxes, insurance, check-ups etc.
@bestress04
@bestress04 4 роки тому
Since the business has been around for over 25yrs my guess is she's collected that much over time and probably started off with a few things owned and maybe everything else on loan or rental from furniture stores etc.
@hellobye4154
@hellobye4154 4 роки тому
So distracted by that belt
@eternalbattle1438
@eternalbattle1438 4 роки тому
*When OCD kicks in...*
@DG-oi4tf
@DG-oi4tf 4 роки тому
It's valinteno something like that
@geoffreycharles6330
@geoffreycharles6330 4 роки тому
As a gay, I can say she's really well dressed.
@rybye1261
@rybye1261 4 роки тому
@@geoffreycharles6330 Being homosexual doesn't make you fashionable, bud
@ivopinheiro4103
@ivopinheiro4103 4 роки тому
Then Valentino decides to watch this video, reads the comments, sees the lady above calling him “Valinteno or something” and replies: Am I a joke to you?
@bananasenpai
@bananasenpai 2 роки тому
Love Cheryl's work! That place already looks like a dream come true, and she's elevated it even further!
@Holly18th
@Holly18th 4 роки тому
This was such a dope video! Love her and her work
@arobertson2509
@arobertson2509 4 роки тому
"here's the grand reveal, of the room you've already been shown 8 times" the editor and her were definitely not on the same page
@SAZTAPO
@SAZTAPO 3 роки тому
Ikr
@WHITELIONNYC
@WHITELIONNYC 4 роки тому
I walk by that building several times per week. I never would have guessed it has a $14 million apartment. 🖐🏿🤑🖐🏿
@AKait47
@AKait47 4 роки тому
I don’t have the patience for this lmao. She is visual and super talented.
@JimGray65
@JimGray65 4 роки тому
I liked this video. I learned so many things that I will forget by the time I am ready to decorate LOL.
@gabyb1219
@gabyb1219 4 роки тому
That belt is so subtle I could barely tell it was there
@sabrina.natalie
@sabrina.natalie 4 роки тому
🙊 Lol. Your sarcasm is cute.
@janng69
@janng69 4 роки тому
Lol
@legendarysoftie5911
@legendarysoftie5911 4 роки тому
@@sabrina.natalie...... What's ur problem bro
@cutienerdgirl
@cutienerdgirl 4 роки тому
@@legendarysoftie5911 Their problem is that Gaby is being negative and insulting.
@sarasaeed6349
@sarasaeed6349 4 роки тому
Pink how is commenting on a belt insulting?? grow up
@darinasa4428
@darinasa4428 4 роки тому
This is literally me when I'm furnishing a house in sims
@LightworkerLissa
@LightworkerLissa 3 роки тому
Yeah but only in the Sims 3... when we could change the color of furniture. lol
@aprilaesthetic200
@aprilaesthetic200 3 роки тому
@@LightworkerLissa You can do that in the sims 4
@AdriaOliSal
@AdriaOliSal 3 роки тому
@@aprilaesthetic200 No you can't, at least in the way TS3. 3 has Create a style, which allowed you to change ANY TEXTURE on any object and color it with a color wheel from in game. TS4 is very limited in this sense. You could create a pink leopard print countertop with green carpeted handles and red and white tile cabinets. *-*
@C3yl0
@C3yl0 3 роки тому
I admire her sense of organization, taste and vision. Very artistic career path and not easy as you need to have a vision and stick with it to deliver harmony. ♥️
@th3azscorpio
@th3azscorpio 4 роки тому
Even though this is a HELL of a lot of work, this really seems like a hella fun job! I already love interior decorating/interior design myself, so this would be an amazing everyday challenge. Kudos to this woman for getting to live, and experience such an amazing career! Great motivation!
@geeklette99
@geeklette99 4 роки тому
That tables been with them for 25 years???? Hold up, how old is she? She looks like she's 40 max! Either way this whole business is so complex and well run, in in awe. She's a true business woman, she's created an empire 😮
@rem7412
@rem7412 2 роки тому
bruh... she couldn't have been 15, could she?
@cdion78
@cdion78 2 роки тому
she is 50
@alexarihani2902
@alexarihani2902 2 роки тому
She looks great for 50. I thought 40.
@ablargh
@ablargh 4 роки тому
this is the type of content that you didnt realize you need but very much appreciate
@LucySkandal
@LucySkandal 3 роки тому
She’s a wonderful woman. Great sense if style.. and gorgeous hair.
@majidsheikh1742
@majidsheikh1742 3 роки тому
Wow 🤩 Great work & wonderful done , wish you were here in Dubai ! There is a lot going on here & you would be very busy here ! Thanks for yr tour 👌🏻👍👍
@Pinkcrayon706
@Pinkcrayon706 4 роки тому
Is this the voice of the same guy that does the Vogue 73 questions series?
@Cleanwhitebeige95
@Cleanwhitebeige95 4 роки тому
Laura Howard literally my thought
@jesyra
@jesyra 4 роки тому
Its Dan Levy.
@hlevin7419
@hlevin7419 4 роки тому
Jesyra LBfly it is not Daniel levy, he talks very different, and compare the voices in the Dan levy 73? Video.
@patriciannpalka917
@patriciannpalka917 3 роки тому
Speaking of voices, my pet peeve is a successful woman with one of those high pitched Sarah Jessica Parker little girl voices. Toning it down a few octaves would complete the package IMPO but her success speaks for itself so who am I to judge.
@Stella-cf4cl
@Stella-cf4cl 3 роки тому
@@patriciannpalka917 most people cant just change their voice
@MrTHEcoolECOdude
@MrTHEcoolECOdude 4 роки тому
Wow she actually has amazing skill making a space so desirable.
@vineetnagavi3689
@vineetnagavi3689 3 роки тому
Business insider and it's related channels are most useful UKposts channels ever💯. Kudos to you all, working for creating highest quality content in available in internet for FREE.👏👏
@hbianl5661
@hbianl5661 3 роки тому
You tell the story so well... awesome !
@ruvin7023
@ruvin7023 4 роки тому
Video: The aesthetic where going for today... Me: Let me guess. Modern and Minimalistic? Video: A Modern Minimalistic Design. Me: ...Yep
@ginnymarch
@ginnymarch 3 роки тому
The only style people like that ever do Personally I find it extremely basic and boring
@thelouisfanclub
@thelouisfanclub 3 роки тому
@@ginnymarch it’s staging for the place to be sold. This kind of neutral minimalistic approach is going to appeal to the most people.
@Infinite_Dimensional_Cheese
@Infinite_Dimensional_Cheese 3 роки тому
@@ginnymarch I personally like it, because it feels clean and uncluttered. And it also feels luxurious and spacious since white opens up the space more
@ginnymarch
@ginnymarch 3 роки тому
Yh I get what yall are saying with it needing to be sold and stuff I just mean that as far as living there it would feel too spacious and bland
@thelouisfanclub
@thelouisfanclub 3 роки тому
@@ginnymarch yeah definitely
@junito1008
@junito1008 4 роки тому
11:58 To add Height use a low profile furniture...to look Tiny, wear a WWE Valentino belt !! Lol
@junito1008
@junito1008 4 роки тому
Mark Thompson Thank you !! 😁👍🏼
@paigelanza6928
@paigelanza6928 4 роки тому
“to add light you add lighting”... damn she’s good
@kiowah231
@kiowah231 4 роки тому
hmmmm.... this floor is made of floor.
@moonchild8477
@moonchild8477 2 роки тому
Every 60 seconds in Africa a minute passes by
@mauraronda1265
@mauraronda1265 3 роки тому
Wow. She is my fave designer! Would love to see her in action. That warehouse was dreamland. Love her work so much!
@carlosholt3631
@carlosholt3631 2 роки тому
Hello, gorgeous...I stumbled upon your profile and noticed the beautiful smile on your face. You're charming lady of which every man that knows the heart of a woman must appreciate and welcome. I feel we should get to know each other. You must understand that I don't mean to be rude in any way nor come here to embarrass you but all I just want is to get to know you, don't know how you feel about this... hope you don't mind let me know what you think, love to get a positive reply from you🙏🙏🙏
@ZinkRivals
@ZinkRivals 4 роки тому
Where my broke homies at
@luisa.espinoza48
@luisa.espinoza48 4 роки тому
Sup bro
@eca1125
@eca1125 4 роки тому
Sorry I’m late but I’m here
@Maria-im7li
@Maria-im7li 4 роки тому
I’m not broke my parents are doctors and government officials and btw don’t put yourself down.
@mr.nonymous2024
@mr.nonymous2024 4 роки тому
@@Maria-im7li Dont flex on us mate
@Maria-im7li
@Maria-im7li 4 роки тому
Mr. ÆnonyMouš I never did
@sagarp2001
@sagarp2001 4 роки тому
I love how she just casually says "I'll just get it made..." like no big deal lol.
@theredpilgrim
@theredpilgrim 3 роки тому
Its a WOW! Absolutely Stunning decor!
@jamaicanbabie695
@jamaicanbabie695 4 роки тому
I love her and she's so smart. You go girl
@hunterkeys197
@hunterkeys197 4 роки тому
“To add light, you add lighting.” Wow thanks for the tip!
@Jdid18
@Jdid18 4 роки тому
Ambient lighting
@--Paws--
@--Paws-- 4 роки тому
4:39 I thought her blue arm-bangle looked odd, it's actually a roll of blue tape 😆
@elgreen625
@elgreen625 3 роки тому
I love design videos like this...i could watch her all day
@marybarker6233
@marybarker6233 4 роки тому
Love this! Great video!
@notneo5886
@notneo5886 4 роки тому
That poor end table, 25 years and not a single buyer 😭
@TheKuroneka
@TheKuroneka 4 роки тому
Digby Dooright 50s... ‘case she can’t start staging 15 yo, at least 23-25 which is: 25+25=50
@lolipanda2763
@lolipanda2763 4 роки тому
I.e that type of design
@imalice6806
@imalice6806 4 роки тому
i think they're using it but re-designing it again
@JRLOC
@JRLOC 4 роки тому
Made me want that little orphan.
@HT-pl8du
@HT-pl8du 4 роки тому
it’s so fun and unique though! i want it so much
@armanboncales2928
@armanboncales2928 4 роки тому
How to earn money in youtube Reupload the vid
@eatingcrabsinbikiniseafood5775
@eatingcrabsinbikiniseafood5775 4 роки тому
What do you mean by re-upload
@ronp.6782
@ronp.6782 4 роки тому
😄
@kerrya2128
@kerrya2128 3 роки тому
I can't stop watching her valentino belt looks gorgeous and those appartements are magnificently decorated 🥰
@hannahretel1073
@hannahretel1073 3 роки тому
This has all blown my mind. A lot of respect for this lady.
@MaxGuides
@MaxGuides 4 роки тому
that staging company owner and painters/craftsman have some awesome jobs.
@MurasakiMonogatari
@MurasakiMonogatari 4 роки тому
3 large rooms for adults to relax in. Children's rooms two kids per room. Right.
@RacingPepe
@RacingPepe 4 роки тому
Kids are temporary, no need to give them so much space.
@BeloryThorn
@BeloryThorn 4 роки тому
@@RacingPepe 18 years isn't that temporary
@niiho4119
@niiho4119 4 роки тому
Rupsa Ray do u not kno wut temporary is
@user-kl2vp
@user-kl2vp 4 роки тому
Yomiko Readman that’s because people don’t live in their rooms
@balilakes
@balilakes 4 роки тому
I think they were rooms for staff, originally.
@SellingSeattle
@SellingSeattle 3 роки тому
Absolutely amazing video. Congratulations on your success. Who did the voice over? I would like to contract him for voice over work if possible 🙏
@jujubean8870
@jujubean8870 4 роки тому
Wait a minute, you have to add lighting to add light? I've always been adding darkness to add light. This is a game-changer.
@williamnjagi2388
@williamnjagi2388 4 роки тому
For me I just bring the night vision potion works well in caves, but man did I mix light with zombies
@SniperRose1
@SniperRose1 4 роки тому
Well, I'll be damned. Lights?!? Who knew?
@utleychase7
@utleychase7 4 роки тому
Idk if you did’nt catch, but at 0:22 is the infamous windowless maximum security building owned by AT&T.
@rudychon1146
@rudychon1146 2 роки тому
I loved the sofas and the bedroom foot bench.
@ravenous__rose9898
@ravenous__rose9898 2 роки тому
She truly has a talent for interior design! It looks so good :D I dream to become a business woman like her
@missjayy1311
@missjayy1311 4 роки тому
Wow, creative mind. And she has her own IKEA to herself, AMAZING!
@williamnjagi2388
@williamnjagi2388 4 роки тому
I'm over here looking at a 14 million dollar house when I can barely afford to live in a $2 Rat Hole. Anyone else?
@cappuccinopapi3038
@cappuccinopapi3038 4 роки тому
Mah man
@luisa.espinoza48
@luisa.espinoza48 4 роки тому
I'm actually living in a not so bad $300 rent each month small apartment, so i got that going for me, which is nice
@Alphazor77
@Alphazor77 4 роки тому
Oh wow rats on social media now? That’s cool
@onetrueone
@onetrueone 4 роки тому
Well if you get a job a 1,5k a-month home isn’t that hard in sweden...
@driptip9589
@driptip9589 4 роки тому
@Richard Foran Me too bruh let's see here after 10 years
@maijamansnerus239
@maijamansnerus239 3 роки тому
Great work! I love all your staff your make your own! really good job!
@carlosholt3631
@carlosholt3631 2 роки тому
Hello, gorgeous...I stumbled upon your profile and noticed the beautiful smile on your face. You're charming lady of which every man that knows the heart of a woman must appreciate and welcome. I feel we should get to know each other. You must understand that I don't mean to be rude in any way nor come here to embarrass you but all I just want is to get to know you, don't know how you feel about this... hope you don't mind let me know what you think, love to get a positive reply from you🙏🙏🙏
@pba21
@pba21 4 роки тому
The Orange book in the grey tone room popped!!
@YvonneMendezRealtor
@YvonneMendezRealtor 4 роки тому
I like her outfit & style. She's articulate. Smart & talented girl!
@mila5504
@mila5504 4 роки тому
Her style is soooo nice ❤ houses and her clothes 😁
@anhhuynhkimnguyen6793
@anhhuynhkimnguyen6793 4 роки тому
Yeah but that belt though!
@ceilconstante7813
@ceilconstante7813 4 роки тому
So nicely set up, I imagine many of the furnishings stay.
@Marvostips
@Marvostips 2 роки тому
Great video showing the reality of what it takes to become a stager at an untouchable level. Good job.
@dariann1661
@dariann1661 4 роки тому
I just hope all those workers get paid a living wage
@itsemilee1502
@itsemilee1502 4 роки тому
Yes i hope so as well. The people doing the hard work to make someone else rich 🙄 my fiance works construction and his boss sometimes doesn't even show up. Meanwhile the workers are suffering in the heat
@hoixthegreat8359
@hoixthegreat8359 4 роки тому
@Saoirse Justice McKenna So many large companies pay living wages, as it's good publicity and encourages better labour to apply? ALDI pay living wages to all their staff, yet are the most profitable supermarket in the UK
@ah.l
@ah.l 4 роки тому
Creative workers do it comfortable pay.
@cutienerdgirl
@cutienerdgirl 4 роки тому
The kind of job that these workers have usually have high salaries.
@jessica23881
@jessica23881 4 роки тому
I hope she is paying them very well obviously you tell she is very wealthy the prices she charging the Rich for an apartment not A house now. U can forget it. Better off being in a mansion if I had that kind of money.
@strawberry1025
@strawberry1025 4 роки тому
What a wonderful clear eye she has. And the business skills to make it happen.
@sharonkim8484
@sharonkim8484 2 роки тому
Former intern at IMG here! Cheryl is great and had the best experience working with her circa 2013!
@carlettagoodrich-mann1377
@carlettagoodrich-mann1377 2 роки тому
High end dynamics for interior designs. Quick displays for leasing the dream. Staging the home or work place brings styling dynamics. Layering feels good and adds warmth.
@lauren_holt
@lauren_holt 4 роки тому
I literally initially clicked on this just for her shoes. I WANT those shoes!
@aandrissotim2012
@aandrissotim2012 4 роки тому
It's amazing how cheap furniture can make a place look expensive when we'll put together
@saludosalsol
@saludosalsol 3 роки тому
How can you tell the furniture is cheap? I gotta say the art didn’t look that great. It was just large pieces but not special.
@mohit_panjwani
@mohit_panjwani 3 роки тому
Cheap furniture? Pretty sure it costs 0.5 to 1 percent of the retail value of the house, that's 140000 dollars in just furniture.
@mohit_panjwani
@mohit_panjwani 3 роки тому
That's only for rent, if you're planning on keeping the furniture, that's much more
@rajivpaulchoudhury1373
@rajivpaulchoudhury1373 3 роки тому
Real good thanks do more staging videoa plz
@samsonsamuel2127
@samsonsamuel2127 3 роки тому
*I swear this is my mood when I’m cleaning my room* 👌😫
@chrisw9122
@chrisw9122 4 роки тому
She's been doing this over 20+ years😮 she looks like she really enjoys her career. #respect
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