“It was at that moment that I realized that I needed a raise!” I agree lol; we need a book Sis!!! 💚💚💚

1) Identify the Goal (I call it KNOW the WHAT) 2) Understand your Audience ( I call it KNOW the WHO) 3) Communicate the Value ( I call it SAY the WHY) 4) Express the Need ( I call it WORK the HOW NOW)

“Communicating with purpose while showcasing value in order to achieve a goal.” I love that! I screenshot it.

She absolutely has a point plus her delivery was clear and straight to the point

Keisha's talk was amazing. I learned so much! Her presentation was very clear, practical, relatable, and interesting. It's one of the very best presentations I've seen on the subject.

Really - "One of the best TED talks and definitely the best on this subject. Tight, no fluff and she packed in three integrated examples flawlessly." - Brand Creative Strategist, 10 years

It was done in a 'soliloqui' - a play within a play. Saying what she needed to say as she was actually doing it in the delivery. Just wonderful!

1. Identify the goal 2. Understand your audience 3. Communicate the value -what they get out of the deal 4. Express the need that u both want. By doing this you can combat the resistance felt through challenges

I had an "Aha" moment listening to this talk, I never thought personal communication needing a plan or strategy yet after this video and hindsight tells me I need to start so thank you, pure genius to use a personal as well as a professional scenario.

You understood the assignment and girl you delivered. You're grace and femininity , delivery, tone, pitch the whole shebang! As a radio broadcaster who is shy about public speaking,. I'm doubly inspired. God bless you. This video made my day.

This talk clearly shouts out the importance of 'Communicating VALUE'. Making the audience aware that there is something in it for them.

This was so beautifully professional and easy to understand! I am a graphic designer in the making, and I know this is gonna help me go a long way. Thank you!

Keisha *clearly* knows what she's talking about. Made such good points.💃🎯 The only reason why I think this has low views is because it's not as keyworded as much and the the UKposts world is flooded, but the content is there.

I don't know,why she didn't get views in comments,this is one profound talk and very practicable.

Keisha, you addressed exactly what I needed to improve my communication goals. Loved your visual examples for each step. I’m certain many people who heard your talk have made major progress in obtaining their goals as a result of your talk.

Keisha your presentation was amazing!! With good communication skills. You can have anything you want. Communication, words, tone, frequency, vibration. We can effect people by what we say, or how we say it, is true.

I’m glad I finally got around to watching this vid. Had it saved for later for months! I’m in grad school studying strategic communications now and am also working as a communications coordinator so this was definitely helpful. And I love the way you carried yourself, sis! Beautiful and intelligent, keep it up it’s inspiring😍👌🏾

Very great presentation of strategic communication . Learning how to do this and implement this skill when communicating with family, peers, and co-workers . Communication is vital to building healthy relationships ! Thank you for this TED talk 🙏🏾

I had to go back to the begining of the video, to review how Keisha applied the STRATEGIC COMMUNICATION throughout the whole video! Great!

This is concise and clear. As a inheritantly passive person I got some self work to do.

so much respect for this woman! YOU GO GIRL

This was amazing! I wish the audience gave a better response, you killed it.

Her confidence and the way she communicates 🔥🔥 I want to talk like her without saying aaaaamm ammmm for some time, Keisha is straight 🔥🔥🔥🔥❤️

this is so good! deserves more recognition

Wow! Strategic Communications - What you say is just as important as how you say it. Love it. Thank you.

I love how she was sassy n straight to the point!!

One of the best TedTalks out here. So simple and straight to the point. Well don’t you great strategic communicator of our time 🥳

she is a great speaker 🙏🏻

Keisha that speech was very emphatic and it was of a great afflatus to my hearing may u continue to teach these words of wisdom .thank you

I'm studying Strategic Communication in the fall for graduate school. I enjoyed this Ted Talk it helps me to better understand what Strategic Communication is.

THIS IS GOLD!! Thank you Keisha!

This was an outstanding delivery. Great job, Keisha. Thanks for the tips.

I have watched this like 5 times at one sitting!😄 so practical and taking notes. Thanks keisha

That was excellent! concise and well infomrative! I watched it twice and took notes. I am a self publishing Author trying to get my book out there and terrified that I might have to speak before an audience, but with these four steps I feel enabled and hopeful, Thank You Keisha

She's right, if your aim is to convince some one always appeal to their interests.

Educational would be an understatement! Thank you Keisha great presentation!

Lovely, the speech is curated to engage the audience.. powerful speech line

This is very clear and helpful reminder that great communication is simple and clear

Ms. Brewer, awesome talk. I need you to speak with our Ombudsmen. They can learn a lot from you about how to get resolutions to their cases. I’m going to show them your talk and Pray that they can pick up these valuable tips!

My supervisor sent this as a link to watch as we are home on remote for a work from home snow day. She sent to links and this was the first one that I chose and I am not dissatisfied. one of the important factors or takeaways for me is KNOW YOUR AUDIENCE. I live by this; I say this a lot when talking to my colleagues and personal friends whenever there may be a topic that someone may not agree upon. Very helpful and interesting. TY

I compartmentalize most things so it’s nice to hear the breakdown of a convo in steps. 🙏🏽🙏🏽

I love this talk the way she talks and presents her ideas 💡 and communicating to the audiences. You showed what you said in this talk By God's grace, I came across this video

Speaks so eloquent and strategically u go girl!!!!

I literally clapped! Keysha, that’s her name right? You are so good

Words are important..No doubt about it...How to say it to get what you want is important too...Absolutely...But at the end of the day, action will always speak louder than words !!!

I love TED talks and this talk by this lady is amazing! Well done, Keisha!

Amazing job very clear too! Thanks so much this helps me for future interviews and skills to assist someone I work or socialize with

Educating, well done Keisha.

Love the way Ms. Brewer used both a personal and professional example of communicating effectively. By the way, she speaks very well and clearly.

A speech was delivered with confidence and simplicity. Nicely done! Thank you!

I loved it! So good and effective

Yesssss. This was sooo needed today.

Great video. Now I know more about communicating in the workplace. This ought to improve my workplace communication with clients, coworkers, and managers.

Excellent speech. I definitely need to keep this is mind when I communicate personally and professionally.

Interesting talk . Thank you, bless you. All your dreams come true.

So well put together and said !

Loved this! 🎉❤ easily understood and can be easily implemented

She's so inspiring! As an undergrad planning to go to grad school for strategic com, this was a really motivating video to watch. I'm now even more excited to get involved in this profession!

love this talk, very clear and on point

Thank you. Its not what is being taught, its who is doing the teaching. Representation matters. Keisha was great. Thanks TED Georgetown!

Excellent breakdown! Thank you! 👏🏾👏🏾👏🏾

This is by far the best presentation I've ever seen!! absolutely amazing! she got me hooked from the very first sentence!

It’s the walk for me sis . You know you the $h!t & I love that for you ❤️

This is brilliant. Thank you for this

Waouh, so clear and inspiring👌

_The hard part is explained in really simpler manner._ _Grateful_

This is profound and it's Applicable in almost every aspect of life

Excellent speech Keisha - preparation for an engagement and using the right weapons during the engagement is critical for sho

What a wonderful Ted Talk!! Loved it.

Very professional and helpful its a very pleasant presentation too, simple and straight to the point.

I enjoyed the message ! I learned a lot and her delivery was so clear and concise.

I thoroughly enjoyed listening to this presentation!!

I couldn’t click off. This was VERY good! Very informative.

Going to replay this a few times. This is definitely going to help me when I’m in Ted Talk!!

I wholeheartedly agree with you and will take it a step further. How you say what you say must always equal to what you mean to say; so the question "you know what I mean" isn't asked. I enjoyed the talk. "My whole life is 100, I came from zero. I saved my own life and became my own hero." - Ger'Al

Excellent and quite relatable! 💥

Love your composure and presentation style

Excellent content and delivery! Very well organized and thought provoking. Great job!

Amazing talk on strategic communication.

What a great sense of humor. Kuddos to you for sharing your skillzzz.

As a professional business consultant in the hospitality industry with marketing expertise, I also recognize the importance of strategic communication, as shown in the video. I also believe that if businesses implement efficient communication strategies and define clear goals, they can significantly improve collaboration across management, staff operations, and advertising. In my experience, understanding what you want to convey, knowing your audience, and demonstrating the value can lead to greater engagement with the brand. This definitely will increase loyalty, satisfaction, and success. I'm convinced that when these elements are communicated and shared effectively, the brand, the team, and the business win.

Sending some love all the way from South Africa

Well done, girl!!!! Thank you.

Really nice method! Thank you for sharing. One regret was that the emails or DM she mentioned for her examples were not shared. This would have helped to really see what and how she wrote her responses. Tones, vocabulary etc..help tremendously especially since we’re looking at strategic communication. We only had the method without seeing the examples that supported it. That being said the method is fantastic. Thank you again!

Brillant. Thank you for this presentation

Great Presentation, very valuable to our success,

Powerpacked Talk, Loved every bit of the delivery. Krisha Brewer you ROCK..

Perfectly done you spoke very well thank you for that ⭐⭐⭐⭐

This is so beautiful. Excellently presented!!

So true What you say is just as important as how u say it Strategic communications

GreaThanks 4 Your Presentation! Appreciated!

Keisha is amazing!! Continue to glow up!

OMG! HOW COULD I HAVEN'T SEEN BEFORE????? SHE IS LITERALLY THE MOMENT!

Man this Lady is smart😍this was quite informative! Definitely applying this method

Very simple and clear presentation for a strategic communication talk.

She SLAYED that talk ‼️

Well said and well-presented!

Very concise and well put together ✅

Simply phenomenal

Thanks Keisha. Indeed, "what one says is just as important as how it's said." It kinda goes with the maxim, "think before you talk".... Persons who are concerned or intentional about every Communication process I figured are quiet people. They process the who, what, why and how before opening the gates called mouth