Propaganda da Copa do Mundo de 2010, vencedora do Film Grand Prix no Cannes Lions 2011. Agência: Wieden + Kennedy Amsterdam Título: Write The Future Anunciante: Nike Prêmio: Bronze
КОМЕНТАРІ: 604
@davideguaitoli55324 роки тому
In 10 years Cannavaro and Drogba are retired, Ronaldinho is in prison, Fabregas, Rooney, Iniesta and Ribery plays in minor teams, Kobe passed away and the whole football's entertainment is stopped due to a pandemic virus. Terrible how the time is running fast
@keremdinleten3414 роки тому
Only Ronaldo is same 😂
@lionkingflo63554 роки тому
Well Ronaldinho is not in prison anymore
@8tridentino4 роки тому
Ribery plays in serie a, so still pretty good, you donkey
@deslee19444 роки тому
Monaco is not a minor team...
@nicho_hk4 роки тому
And yet ronaldo is still in top level
@charlesverg21844 роки тому
A full decade later and this still reigns as the best commercial of all time. 🔥⚽️👑
@Th3D3ltaforc310 місяців тому
Lol not by a long shot
@thekinghasnoname485825 днів тому
@@Th3D3ltaforc3 Which ones you find better than this one? I'm curious because Write the Future is my favorite all time also.
@alexfragac10 років тому
One of the best football ads i've ever seen
@simonlopezosorio3154 роки тому
Alex FC iñarritu is a genius
@Ar0214 роки тому
Simon Lopez Osorio who?
@anasarif83783 роки тому
@@Ar021 The director if this ad
@anasarif83783 роки тому
Fyi he was the one who made films like Birdman and The Revenant
@alexfragac3 роки тому
@@anasarif8378 Hell yeah, also 21 Grams, Babel and Amores Perros, all great movies.
@hugomata6294 роки тому
Viendo a Kobe Bryant celebrar como Ronaldiño, hoy que murió 😢 Te vamos a extrañar Black Mamba.
@charlesverg21844 роки тому
Era tan grande que trascendío al mundo del fútbol, una leyenda es y sera Kobe Bryant.
@troy93444 роки тому
we miss you Kobe
@alr.3137Рік тому
Nike is a cultural phenomenon, their brandbuilding is a 10/10. Campaigns like these most have cost millions, but reeled in billions in sales
@pimpbehindthewheel320715 днів тому
Thx to MJ🎉🎉
@Way_Of_The_Light7 років тому
Pretty much everything about Ronaldo's future became true. He has a movie by Universal pictures, a statue in portugal, all that's left is a stadium.
@miguel1675896 років тому
lives in a trailer too or so I heard
@r3dleh1076 років тому
indeed
@diogolopes97906 років тому
Well he as an airport ... even better no?
@DiegoHerrera5795 років тому
He hasn't acomplished the biggest honor of all... he hasn't appeared in the Simpsons!!!
@mentespoderosas54824 роки тому
He has an stadium named like him in Madeira
@tomhangs77484 роки тому
2:01 rest in peace, Kobe Bryant❤️
@ahmedmamdouhhegazy17462 роки тому
I love inarirtu...he is my idol and when I saw this ad I wanted to know what kind of directors who can create an ad like this. I was like only inaritu who can mix stories in one big story. Absolutely genius.
@bojanbukilic37093 роки тому
This is definitely the best sports advert of all time! So much of show, entertainment, disaster... theirs whole life just in a few minutes! Amazing!
@ekathe852 роки тому
It really does capture everything that's at stake in the game. The pressure those men bear on their shoulders. It's truly brilliant - if it can't make americans excited for soccer, then nothing can!
@CHABIEPORTNOY2 роки тому
This is by far the most motivating commercial ever!
@rabbitandbug2 роки тому
I don't even watch football/soccer and now I feel like I NEED TO. This was a rollercoaster to watch and I absolutely love the connection with the players and the supporters. Brilliant. Absolutely Brilliant.
@Tomas94H3 роки тому
Ronney retired today. Only Cristiano has remained world class still. Two winning devils from the 2007/2008 season. My heroes.
@aldairf95663 роки тому
Thiago Silva will play in Champions League final
@Vpr22552 роки тому
@@aldairf9566 Copa Final 2021 also 😂
@mrmorgan419 років тому
This was one of my favorite commercials
@marilson843 місяці тому
Watching this in 2024. The best Nike commercial EVER
@el_fritterРік тому
El mejor comercial del Mundial de todos los tiempos.
@georgetrev4767Рік тому
The Best Nike comercial ever Made. Gonzalez Iñárritu Is a genious
@BohdanStupak2 роки тому
When I was a kid I've never appreciated how brilliantly Rooney is acting. He should be next Cantona.
@miloricketts-mason87915 років тому
Alejandro G Inarritu, the director of the revenant made that
@antwanhuxley12083 роки тому
He's the fucking man
@Shevchenko2099Місяць тому
México 🇲🇽 present
@nhlanhlasithole28992 роки тому
What a massive production this was
@evanoliver68887 років тому
When Rooney actually grows a beard and Ronaldo actually makes a movie
@toftb660710 днів тому
The lil "plop" sound when Rooney is making his lunch gets me every time
@LStarlingTVРік тому
Até hoje o melhor comercial da nike pra mim, nostalgia pura
@edersanchez12054 роки тому
Qué tiempos 😞 éramos felices y no lo sabíamos 🤙🏻⚽️
@GO-fl6cr4 роки тому
Noossa mano, QUE propaganda. Tinha esquecido totalmente dessa. Uma das melhores que já vi. Bons tempos com boas propagandas.
@leandrovieira29755 років тому
Um dos melhores comerciais de todos os tempos. Foi meio que uma "prévia" da Nike pra copa de 2010, e infelizmente, o R10 não foi chamado.
@JorgeWaldo888 років тому
Iñárritu rules!!!
@charlesverg21844 роки тому
Wait, he directed this?!? Holy fuck no wonder this short is legendary, Iñarritu is a fucking master. 🇲🇽🥇🎥
@anasarif83783 роки тому
I just realized this when I googling his filmography 😆
@neutraloficial2 роки тому
El anuncio predijo el tiro libre de cr7 en el 2018, todo el mundo viéndolo esperando que metiera el tiro libre en el último minuto, GENIO INARRITU!
@eduardomartins924 роки тому
They don’t do commercials like this anymore. /:
@jeanmouchellasablonniere3 роки тому
True
@faridaemam68343 роки тому
It was made in the days where UKposts and social media were not even a thing and everyone waited for the mysterious next football shoe to drop with the best footballers in the ad yet now people can know what design will drop in 2030, I really want to go back to the 2010's badly
@ivanboyas19253 роки тому
Años después Wayne Ronney roba un balón en un contragolpe en contra y de media cancha mete un centro excelso para que el delantero de su equipo pueda meter el gol del triunfo
@thedavidusuario4 роки тому
Que épico es este comercial me emociono cada vez que lo veo
@fcfc27974 роки тому
This video just speaks volumes about the legend that is C Ronaldo. Absolute beast.
@Scarafax11 років тому
Focus - Hocus Pocus, such a magical song!
@JulianLopez-xn2ft3 роки тому
Thanks
@ilyessgh23753 роки тому
my friend thank you so much may god bless you
@ennteraycie1112 роки тому
Thank you! You’re a saint. I was looking for this song and google didn’t even give me an answer
@user-mc5gx7bh6y2 роки тому
this is the best football ad i have ever see. and can not control my tear when i see kobe。。。
@erenjager9943Місяць тому
the man who directed this is the same as birdman, the revenant and babel. Genius Iñarritu
@FernandoBaruni2 роки тому
Finally. I was trying to remember where I heard this song. So many memories. We are the future now.
@josepep18292 роки тому
what song is it?
@josepep18292 роки тому
Nvm just found it
@FernandoBaruni2 роки тому
@@josepep1829Hocus Pocus - Focus.
@KevinRamos-ol7fb7 років тому
Gael García Bernal as Ronaldo jajaja
@chiqui3495 років тому
si jajaja
@charlesverg21844 роки тому
Actorazo pero esta muy chaparro el compa para ese papel 😂
@jesusalbertocortezsalas51144 роки тому
Lo tenía que poner Iñárritu jaja
@julianalbertofernandezrinc44663 роки тому
Cinéfilo mamador 🤝 xd
@shawncdonnellyРік тому
This commercial is a masterpiece. Every detail is fully considered and lovingly brought to life. Like an Erik ten Hag practice plan in video form.
@Aed-ve8bw6 місяців тому
Eric ten hag😂😂😂
@yonyunior6 років тому
This is actually one of my favorite ads
@mauricesanchez68043 роки тому
I love Ronaldinho! If you look at the other commercial, I think it's the write your future one, where it's a first person view. When they are shaking hands with Arsenal, you see that famous smile on his face, and you can just tell he's going to do something cool. Just like he did in this one.
@aldairf95663 роки тому
Can't find any ads like this now
@TheheartneverliesDPL11 років тому
Iñarritu is amazing
@ginapacifico47726 років тому
One of the best commercials still
@Sisisisisiquebuenaonda7 років тому
Best spot ever!
@MRawesom1002 роки тому
you know a good commercial is when you search for it and watch it to the end,and this ad is on a whole other level
@oreo74ncРік тому
Ok this has got to be the greatest commercial of all time!
@el_fritterРік тому
It is
@darkjedi73 роки тому
Alejandro G Iñárritu and Chivo Lubezki the two Mexican Maestro worked on this masterpiece!
@edumolinaprincipe9514 роки тому
I miss those football ads, cannot remember any good one since 2014
@garagemetalshop79752 роки тому
One of the greatest football ads in my lifetime. I hate Nike as a brand but this was wonderful.
@ekathe854 роки тому
This is the best ad ever made. No contest. And no wonder they had Focus in mind for the soundtrack, I see it was made by a dutch agency.
@esco367Місяць тому
The Muani/Martinez chance really makes me think of this ad
@Souleymane972 роки тому
This is a classic ❤️
@sols62223 роки тому
De los mejores comerciales de Nike obvio hecho por el mexicano Alejandro Gonzalez Iñárritu ❤
@nekocafe8420Рік тому
Alejandro González Iñárritu*
@Willytovlogs4 роки тому
2:03 Viendo a Kobe Bryan, se le arruga a uno el corazón, al saber que en un trágico accidente, hoy a partió hacia la eternidad. Paz en la tumba de Kobe Bryan. 😢😢😢
@hipera7 років тому
BEST AD EVER !
@edsonpacheco2944 роки тому
This was the world cup where all the big teams got it wrong Terrible team selections Terrible tactics All of the giants crumbled and the underdogs became the stars
@adinrizki41254 роки тому
All because of Jabulani.
@edsonpacheco2944 роки тому
@@adinrizki4125 yes the ball was garbage... but look at the rosters and see all the players that were left out
@Hafris334 роки тому
It was Nike advertisement bruhh.. not all country and players were sponsored by Nike duhh
@edsonpacheco2944 роки тому
@@Hafris33 did you not see that world cup? So many players were left out of the rosters... France: Benzema and Nasri Brazil: Hulk, Diego, Alex, Neymar, Ganso Argentina: Cambiasso, Lucho Gonzalez, Zabaleta England: Ashley Young, Gabriel Agbonlahor, Theo Walcott Uruguay: Juan Angel Albin, and Cristian Rodriguez, Urretaviscaya, Chory Castro Italy: Antonio Cassano, Giuseppe Rossi, Balotelli
@LyonRaptors6194 роки тому
Spain won it Netherlands 2nd Germany 3rd. Brazil still made QFs like they did in 06 and 18.
@26BoreAs2 роки тому
Rooney's part still make me laugh
@erikferreira55797 років тому
The 1:20 part made me turn on my xbox to play FIFA 17 just to use rooney to tackle ribery. Worth it.
@pereirahelder28552 роки тому
Adoro esta publicidade. Especialmente com à apariçao do Ronaldinho.
@alexios22632 роки тому
thumbs up for the LEGEND Ronaldinho
@meliavar3 роки тому
BEST commercial EVER!
@WowWow-place4 місяці тому
I don't know what connects other people with this, but after this rolick I have been watching football football. Nike than you❤
@ingrid25624 роки тому
The best commercial I have ever seen
@sharatmybm71647 місяців тому
This is why we called "NIKE".
@szilagyipeter6698Рік тому
After the EURO 2020 final, the English part with Rooney is so accurate.:))
@rafaeltorres33164 роки тому
Baita comercial, 😁✌️✌️💪👍🇧🇷tmj @nike!!!
@dublistoeo4 місяці тому
Nossa, que comercial fantástico. Não lembro de ter visto na época. Mas descobri hoje, escutando Focus e vendo que tinha uma faixa de Hocus Pocus da Copa de 2010 (Ué, como assim 2010?). Impressionante como Hocus Pocus é uma obra prima atemporal do rock progressivo. Os caras lançaram a música em 72 e até agora está em alta.
@Diego-uo3gi7 місяців тому
Inspiration
@quentinmonnier240310 років тому
Meilleure pub du monde !! CR7 BG
@h.j.69766 років тому
Amazing
@robcobi2 місяці тому
Such a fun time in football. RIP Kobe :'-(
@TheBarroomHero3214 роки тому
Best football commercial ever
@tazar252 роки тому
Cheers for this awesome post .I finally got an excellent result will this lovely method when I tried it.I am enjoying it now
@sebasuperpop25312 роки тому
Black Mamba Dinho Style Legends !!!! R.I.P Kobe!!!!!
@ritafelizardo98063 роки тому
bons óculos mano, és mesmo estiloso ronaldo campeão abraços da rita, bia, alice e catarina que adoraram o anúncio. Jokas
@alicelopes90723 роки тому
abraços, primo. Dá beijinho à mãe. Dona Dolores, tem o meu coração
@ritafelizardo98063 роки тому
@@alicelopes9072 Pode ser que mande bananas da madeira aqui para o pessoal
@glum69224 роки тому
Наверно лучшая реклама, которую я видел за свои 26 лет. Боже, какая ностальгия!)
@Sv1nochel3 роки тому
Я только сейчас обратил внимание, что в клипе не хватает Месси )
@user-ie9st6wg1g10 місяців тому
@@Sv1nochelпотому что он рекламирует adidas
@kevincerino8914Рік тому
Uno de los mejores comerciales de Nike
@PabloAimar944 роки тому
I came here again to see Kobe Bryant pulling a Ronaldinho.. RIP Legend
@hrs14143 роки тому
Iconic
@SuperJuvent10 років тому
great wayne !!
@rassvet16123 роки тому
Still aweseom and Federer playing table tennis with Rooney \m/
@nikolaandjelovic7814 роки тому
2:53, Raphael Varane is that you?
@cccant263 роки тому
My favourite
@JoseGarcia-hg4cz6 років тому
Tha Amazing Mr Iñarritu ;)
@MrMeh2310 років тому
i find it kinda funny that spain had only 3 secs of screen time but ended up winning the wc
@eputra33954 роки тому
and Spain sponsored by Adidas.. bitter lol
@atinyhorse14554 роки тому
MrMeh23 The Americans had less
@tacosandtitties3 роки тому
2010 WC is still one of the worst in modern history
@whoracle6993 роки тому
best 3secs of the video though...iniesta fabregas and pique crumpling the newspaper in anger and disgust hahaha
@tacosandtitties2 роки тому
@adam abshir No, 2010 is the worst. I really enjoyed Korea/Japan WC. Australia or USA should have been chosen for 2022
@manchaverdest.o835Рік тому
Nike - Escreva o futuro . I love you Nike world is better for one cause this cause is NIKE
@michaelmccourt749Рік тому
Goosebumps. Everytime.
@azriyaldi87643 роки тому
2021 you'r legend
@inthemidle14867 років тому
Grande Iñarritu y el chivo
@pablonogueira95275 років тому
1:34 the real winners of that world cup :)
@stefanochimienti83744 роки тому
Kobe
@delacroixjr4 місяці тому
Best ever ad
@canalvascainismo72142 роки тому
Braaaaaaazza 🇧🇷❤️
@jevh1317Рік тому
For those who love the ad, this was filmed by a 4 time Oscar winner XD
@ariyanwijaya27011 місяців тому
Wow, really
@midable-mc2cz8 місяців тому
I love this ad so much, not only because I love football but because this is how I see life - if it goes their way it doesn't go my way, I lose and I'm a bum, if it goes my way I win/they lose, you have to be determined and fight for it, that's the people I used to hang around with thinking they were my friends - F**k em, I 'm going to write the future, I'm going to win and there's nothing they can do about it because my will is stronger than their's
@diego03jerich04 роки тому
Did you know that this Short film was made by Alejandro G. Iñarritu director of Amores Perros, Babel, Birdman and The Revenant?
@anasarif83783 роки тому
I was a bit shock when I realized this haha
@thejrodshow76793 роки тому
These were the days man..
@bryanalvarado9953Рік тому
Alguien sabe de qué año es la polera que usa cristiano en el vídeo la blanca con los colores de su bandera ?
@viort37264 роки тому
Black Mamba 💜💛
@akpgitsinartik4 роки тому
England football teams umbro shirt in Nike commercial 😄
@akpgitsinartik4 роки тому
Just read that umbro had been purchased by Nike in 2007 .makes sense now
@subutaynoyan53724 роки тому
I was merrily rewatching this up to the point where Bryant appeared.