I can’t think of an influencer scandal without thinking it’s something racist or bigoted in some way, pedophilic, and/or downright illegal. This is so tame and so refreshing.

this guy just pulled off „in case you didn’t notice, i’m weird. i’m a weirdo” trope in his own apology. what a goofball.

“This was staged” “what was staged” “this” is such a TikTok exchange

He feels like the human embodiment of the 🤪 emoji

Hes weird and mischievous in a buzzfeed “top 10 most savage corporate tweets” way

"What are you in prison for?" "Murder." "Drugs." "I put a cardboard cut out of myself in a gas station."

kyle scheele is like if a buzzfeed quiz became a person

kyle scheele is such an annoying name it completely fits him

This isn't even an original idea. A few years back, two kids secretly hung a fake ad poster of themselves in a McDonald's and no one noticed for like, two months. And as far as I know, that one wasn't faked or planned. Just a genuine story that went viral.

Kyle Scheele is like “In case you haven’t noticed, I’m weird. I’m a weirdo. I don’t FIT in, and I don’t wanna fit in. Have you ever seen me without this giant cardboard cutout of myself? That’s weird!”

"Up to 10k" bruh just donate 10k lmfao. You're a billion dollar company

"gas station esque type comedy" is the most abolutely brutal insult. if someone said that to me i would never heal. id become a ghost because neither heaven or hell want to deal w me

As someone who has worked in corporate America, there is no way Kum & go told him to "have fun" and did not have the entire marketing department and legal team approve what he was going to do

I will say, Kyle Scheele's entire personality absolutely evokes the same energy as 2 slices of Gas station Pizza smushed together....

To be honest the fact that a gas station is named "Kum & Go" is funnier than his entire tiktok

The only thing that surprises me about this situation is that there's a store called 'Kum and Go' and that people actually buy food from it. Insane.

The way Danny changed his brand of sparkling water. A true water influencer.

The combo of Danny's sweater & hairstyle makes me feel like I'm standing in my front yard listening to Danny, my upper-middle class golf dad neighbor, gossip about his tennis double partner.

I feel like nobody remembers that this already happened WITH KUM AND GO. wayyyy back in like 2018-2019 there was this person who supposedly found the kum and go tiktok login on the ground outside one of the locations and logged in and “took over it” as a funny little thing, and then like a month later they admitted it was all a staged thing. Never had any hashtags, notifiers that they were sponsored, or anything like that. super annoying

the way he was saying “mealie” to rhyme it with his last name makes me want to die of second-hand embarrassment

One of the funniest parts about the “cardboard cutout” is that it isn’t a cutout. That’s when the cardboard is CUT around the person’s silhouette. He just displayed a boring poster. Failure on all levels lmao

This could have all been avoided if he’s just said “this gas station reached out, we agreed to collaborate and they told me to go wild. So, I decided to play a little prank at one of their stores and see if anyone notices.” Heck, just hashtag ad and then nobody would give a crap.

His entire apology has big "I wanted to have some fun, sue me" energy

Danny, you read it in the article but didn't really seem to acknowledge it. Kum & Go's own marketing manager self-reported and sold Kyle out, on the same day the promotion started, because he's apparently the worst marketing manager in the world. I don't know what he was thinking, "Hahaaa! We fooled you all! Now you're still going to come in and buy the "Guy Who Lied To You Meal", right?" If he would have waited a month for the hype to die down before kuming out about it then the hate against Kyle would have been drastically reduced. Though, I will say, as a fellow Kyle, this Kyle's lame grandma humor is unbecoming of a Kyle and the reason he hasn't been inducted into the Concord of Kyles yet. Whenever you see somebody who labels themselves as a "Funny Guy" or "Internet Goofball", it typically means they're going to be annoyingly unfunny. Especially when they feel the need to constantly mention how funny/quirky/silly they are. Which has been especially true in this case. People with an actual decent sense of humor don't have to tell everyone they're funny, they just *be* it.

Anyone who refers to themselves as a “goofball” or a “weirdo” is automatically off the Christmas card list.

Okay but who says “I’m gonna skip the labor and get straight to the baby” wtf

Idk why but this has become my comfort video. I fall asleep to it all the time lol

i cannot do this right now bro i was laughing this whole video who the fuck would name a gas station kum and go

I think the most irritating thing about Kyle’s apology is when he says “Marketing departments try to make stuff go viral every day, and mostly none of it works. This did.” Yeah, this worked because he didn’t tell people it was an ad. People gravitated toward this because it seemed like a fun, spontaneous thing that he started all on his own. THAT’S why it went viral, and why it was deceitful.

Its also funny that he markets himself as a weirdo when he was very obviously chosen for being very vanilla and safe

"A gas station-esque brand of comedy" is such an incredible unintentional dunk

"A gas station-esque brand of comedy..." Brutal yet hilarious.

"he's really got a gas station-esque sense of comedy" 💀

"because i didnt think it was a long enough story for the main channel" ITS A 22 MINUTE VIDEO DANNY

the way he said "I messed up and I'm sorry 😒" reminds me of when a high schooler gets in trouble and his mom forces him to apologize

he seemed so annoyed he had to apologize lmao

I've never heard of "Kum & Go" and I'm in disbelief that a gas station is allowed to have such a raunchy name

"a weirdo like me" *proceeds to be probably the most mind numbingly normal person ive ever come across*

20:21 one of the most genuinely pissed moments I've seen from Danny

his apology really should've just been "sorry that i did that, im cutting myself out of the profits on the meal, so please still buy it because my portion is now also going to charity."

Something about the meal just being gas station pizza and red bull is so funny to me

What Kyle did is literally illegal. You have to disclose if you’re sponsored, it’s an FTC regulation, he can be fined for a looooot of money for this.

Kyle was a guest speaker at my school on the first day of my junior year of high school. Standard assembly topics: don't drink and drive, don't be a bully, make friends, etc. I don't think one singular person paid attention because it was 105 degrees Fahrenheit in California heat and they made us sit outside for him and everybody was too busy thinking about how miserably hot it was to even make fun of this guy, but if I'd known what this guy was known for, Good Lord I wish I could've paid attention lmfao

im still not over him being like ”at least theyre not pressing charges!” bro OVER WHAT???? its so funny

I really like off-script Danny. He’s wild, he’s wearing a cardigan, he’s drinking the wrong brand of sparkling water, he’s wild and unleashed

Danny’s unadulterated annoyance about the whole situation in this video was hilarious. Definitely love the unscripted and scripted stuff. I’ll watch whatever he puts out.

"i'm gonna skip the labor and get straight to the baby here," is a sentence i will use in the future

kyle scheele came to speak at my school today and he basically just told us a bunch of stories about how he’s SO funny.🤩 like the entire time he was telling us that he’s just so hilarious and he’s known that he’s amazing at comedy from a young age.😭 there was really no other lesson from his whole speech. just that kyle scheele is the funniest, most goofy man in the world.😜

The most disappointing part about this is that he totally could've just documented the process of reaching out to Kum & Go to make his own "influencer meal" as a barely famous person. It would've been just as exciting to see him score a brand deal just because he felt like it, and it still would've been fun to see him design his own signs and show up to the store unannounced to set them up. Maybe it wouldn't have gone quite as viral as it did, but it still would've been entertaining if we knew Kum & Go were in on it from the start. No lies were needed.

I still can't get over the fact that there's a gas station called Kum & Go.

the real disappointment was when i realized he said the pizza sandwich was just two pieces of pizza on top of each other meaning they wouldn’t have to prep shit at all other than just ordering more frozen pizza and red bull.

I thought from the thumbnail that he was a home alone robber

Call me crazy Kyle but putting your name on a gas station pizza doesn’t strike me as “making the world a more magical and interesting place”

Danny: “I just don’t think it’s a long enough story to go on the main channel” *proceeds to do a 23 minutes video*

13:27 did no one realize that the “apology video” is literally titled “#ad”

pov: you had a docters appointment so you were 20-30 minutes late to school. when you get in you find out that there is an assembly in progress. you walk into the packed gym and take a close spot nowhere near your friends. when you start to calm down you realize you recognize the dude speaking. you remember him from an assembly 2 years ago. he mentions his name in one of his stories and you think that it is very familiar. but you brush it off as being from the previous assembly. when the assembly is finally over (he told all the same stories as two years ago) your friend runs over to you. she says “DANNY GONZALEZ MADE A VIDEO ABOUT HIM” you remember this video. with horror you realize that you have just seen professional goofball kyle scheele in person. that is exactly what happened to me last month

kyle seems like he never grew out of the “i’m so rAnDoM xD” phase

Imagine if he pulls a paul zimmer and changes his name out of embarrassment 💀

IDK why but I have watched this video like 15 times lol

Kum and Go didn't have to apologize, because THEY were responsible for the original news article. They were quoting the marketing heads at Kum and Go, these marketing people were being upfront about it all being an advertisement. If they knew they were doing something wrong, they wouldn't have spilled the beans.

we can all agree that this is danny's best hair era.

"Oh my God, it's packed. *Fake laughter*" a single car is at the pumps and half the cars are employee cars.

Two slices of pizza smooshed together face to face sounds like a great way to ruin two slices of pizza.

I don’t know how to explain this bc this is my comfort video I watch it at least once a week

danny out here betraying us without the la croix. he’s starting to get a little too goofy…

As a non American i got a little worried when Danny said "Kum and Go"

His bio about being a artist, author, inventor, speaker, welder, animator, and story teller is the Darkplace bit where Garth Marenghi introduces himself as a "author, dream-weaver, visionary, plus actor"

Is no one gonna talk about how lame the meal itself sounds? Redbull and two pieces of pizza smashed together? That's not something you pay five dollars for, that's something you find in the parking lot outside the gas station itself.

i love this more relaxed type of video where danny just says whatever kums to mind

No one who has a genuinely fun and quirky personality and sense of humor *ever* proclaims how fun and quirky they are. I cannot believe how aggressively average and boring this guys videos are 😭😭😭

The apology really has that “I’m sorry you feel that way :c” vibe

The fact that Kyle used the phrase “coming or going” before even mentioning Kum and Go… that slick SOB

Is that the last we’ve seen of Scheele? I guess we’ll seele

This guys personality is what would happen if you merged every ‘I love pizza’ type Hot Topic quote tees together and gave it sentience. It’s ‘fun and quirky’ in a way thats actually completely normal and marketable

This is the only Danny Gonzalez video I can't finish, Kyle is just so fucking cringe I just physically can't

Influencers when they kill someone: "I made a mistake."

What I find extremely off putting is how easily he lies. He’s charismatic, smiling, laughing, being “relatable”, all while he’s purposefully manipulating his audience. Maybe it’s not that deep but I find it off putting.

The thing is if Kyle and Kum and Go had just been patient and waited like, a month, no one probably would have found it sus, but because the meal was created in like, a day, a lot of people started to look into it. It's like a Dhar Man video, and this weeks lesson in patience

I go back to this video at least once a month. It's truly a masterpiece

I get uncomfortable when people describe me or tell me I'm wacky or quirky or blah blah so hearing someone describe themselves as that is like next level embarrassment.

the thing abt this is he could have been like "guys i'm partnering with this brand and they gave me full freedom so i'm gonna try to sneak a cardboard cutout into their store without telling them" and gone from there. JUST DISCLOSE THE SPONSOR you still get the credit!!

I found and followed him based off this story. When everything turned out to be a complete scam I instantly unfollowed. I think it’s completely ridiculous that he felt the need to lie like this. He’s a joke.

Just looked at his tiktok page and it looks like he deleted the whole thing, which is really funny. Nobody in his comments ever mentions it either, which makes you think he filters them still to this day lmao

"I'm not taking something I'm leaving something" So ya littered

as a kum&go employee they also didn’t tell us this was staged they just gave us a barcode to scan for the meal coupon lol

The cringiest part of this is that the company is called Kum and Go. Might as well make a gas station called Pump and Dump, or Smash and Dash

danny's aesthetic is definitely "newborn baby's nursery room"

Bro my dad did a come and go, I wish he did a come and stay

his face terrifies us enough danny you didn’t need to put the true crime filter on him 😭

I like how he’s all “I made a mistake” like homie isn’t it illegal to not disclose sponsorships? You can’t just accidentally break the law, especially when it’s a pretty central law for influencers.

I JUST REALIZED. in the first tiktok he shows of this whole debacle, kyle scheele says at 2:40 "you dont even know when its coming or going?" IT WAS FORESHADOWING FOR THE KUM AND GO SPONSOR THE WHOLE TIME

This guy came and spoke at the Human Resources symposium I was attending for work today. I tried to remember where I knew him from for like 20 minutes while he was talking. Then I remembered this whole scandal. Weird choice for an HR convention. Good public speaker though

Kum & Go said they would donate $2 for every Kyle Scheele Meal sold, up to $10,000. So a company that makes about $2.6 billion every year would donate at most ten grand of pure profit to a charity. How generous...

no joke, this dude got invited to my school to give this speech/stand up comedy skit shit for mental health awareness week, and he was the cringiest person i've ever seen. everyone was so quiet and serious (except the middle aged teachers) and every single one of his jokes consisted of him going on a 10 minute rant about how he has always been so funny and quirky, but still had no friends growing up because he was too funny for them. istg he made my mental state worse. IMPORTANT EDIT: I AM TALKING ABOUT KYLE NOT DANNY. I WOULD NEVER INSULT DANNY THIS WAY.

You know what would have sold infinitely better without the controversy? If they just made a product called "Kum Pizza"

Kyle's hair makes me so uncomfy

I don't live in America. But everyone should start placing cardboard cutouts of them in come&go just as a sort of punishment/prank.

Ok but why does Danny's outfit look like something a suburban dad would wear to a pretentious neighborhood Christmas party?

DANNYS SO PRETTY HERE

It shall be called Scheelegatee